Features
The growth of Blue Bloods in Africa

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Globally, internet adoption has steadily increased over theyears, and Africa has not been left out. Quite the opposite. Thegrowing young population of the continent and uptake ofinternet and smartphone technology have driven the growthof various industries. According to the Global System forMobile Communications Association (GMSA), Africa will have120 million new mobile subscribers by 2023, reaching newheights of a total of 615 million, corresponding to 50 percentof the region’s population. This digital movement is openingup new possibilities that are giving new forms ofentertainment a chance to thrive, one of which is online sportsbetting. It is fair to say that in the past ten years, sportsbetting has emerged all over Africa, and is expected to growwith the digital economy of the world.
Picking up on trends popular in Europe and North America,and with Africa’s love for sports, it is fast becoming an onlinegaming continent. With accessibility increasing, the questionarises: what’s available and which companies are trusted topave the way for wins for the users?
BetKing’s Entry
No matter their culture, language, political persuasion, socialstatus, or race, people across the African continent have onething in common. The shared love for sports – especiallyFootball. Combine that with a population of 1.3billion people,of which around 70% are youths, and you get a highlydesirable market for sports betting operators. In February2018, BetKing launched in Africa, with its first office in Lagos,Nigeria with a solid mission – to create an efficient systemthat enables the quests of its Kings and Kingmakers byproviding the right technology, radical innovation, anduncompromising service to all customers while at the sametime drive as much impact within communities as possible.
BetKing believes everyone is a king and this is reflected ineverything that makes up the brand; from the colours thatsymbolize royalty and wealth, to its excellent service deliverythat is specially designed for Kings and most importantly, anobjective to grow the Kingdom – one King at a time.
Within four years of operating in Africa, the company hasspread its tentacles to other countries in Africa includingEthiopia, Kenya, and just recently, Ghana. Currently servingmillions of customers across Africa, BetKing fast has become afavourite among punters across Africa – despite having accessto a plethora of other bookmakers.
So, what then, has accounted for BetKing’s success acrossAfrica, and to be the platform of choice?
Transforming lives through sports entertainment
A look at the company’s activities would send a clear message–BetKing Cares. Across all markets, BetKing, unlike anyother business, is known as a company that providesentertainment for individuals but is also known forempowerment, transforming lives, and the positive impact thebrand brings to individuals and communities. The company’sgoal is to change the face of sports betting in Africa and indoing so, BetKing remains committed to initiatives thatimprove the conditions of the societies they operate. This hascome to life through various initiatives that cut across –entrepreneurship and employment, sports development, andenvironmental sustainability, to mention a few.
Under the company’s CSR initiative BetKing Cares, whichserves as the cornerstone of the organization’s commitment topositively affecting lives both within and outside of thecommunities it operates in over the past four years, BetKinghas made significant contributions to the socio-economictransformation of Nigeria, Kenya and Ethiopia. In Nigeria, thecompany rolled out a ‘Month of Good’ initiative designed topositively impact communities. Through collaborations withtwo well-known non-governmental organizations (NGOs) -Market Doctors and the African Clean-Up Initiative (ACI), thecampaign supported medical outreach impacting hundreds ofpeople in significant cities like Lagos, Ibadan, Abuja, Benin,Enugu, Port Harcourt, and Anambra, as well as beachfrontand drainage clean-up initiatives in some of these cities.
In 2020, the Ethiopian Premier League heralded a new era inEthiopian football with the backing of BetKing andMultiChoice. The investment and partnership aimed toprovide international exposure to the league by givingEthiopian football players a platform through which to putEthiopia on the world football map. In Kenya, BetKinginvested in the renovation of Dagoretti Youth CommunityCentre based in Nairobi’s Kawangware slums.
The Making of ‘Kings’ and ‘Kingmakers’
BetKing’s agent network has enabled thousands of individualsto own their businesses and become their own boss. Theenterprise has enabled the youth amongst these fans to viewsports betting as a business rather than just a game. Thisopportunity creates direct & indirect employment incommunities and the ripple effect leaves a positive impact onthe economy. The agent network has proven invaluable for theyouths involved and most individuals have gone further totestify that the business has a positive impact on theirstandard of living, and soci0- economic well-being. Asidefrom giving thousands of youths the chance to work forthemselves, the company invests in ability building for itsnetwork of agents. A recent collaboration between BetKingand DSTV would offer new agents complimentary DSTVequipment and subscription which reduces setup costs anddrives customer engagement.
BetKing’s unique approach to customer experience and CSRefforts combined with its offer of the biggest odds-on majorleagues with exciting markets across several sports and virtualgames has powered its rapid growth in Africa in just fouryears.
The expansion to Ghana
BetKing’s agenda is not for Nigeria, Kenya and Ethiopia alone.BetKing is dedicated to changing the face of sports betting inthe whole of Africa – including Ghana. On August 6, 2022,BetKing officially launched in Ghana with a high-levelstakeholder event that presented an opportunity for the brandto reiterate its plans for the Ghanaian market. The Head ofPolicy for the Sports Ministry, Mohammed Sannie Adams, theCommissioner of the Gaming Commission of Ghana, PeterMireku, former Black Stars – Asamoah Gyan, John Paintsiland Samuel Kaffour; the media, and key players from thesports industry were all present at the event, which was heldat MultiChoice Ghana Limited.
As seen in recent years, there is a unique opportunity andtalent in the country to grow Ghana into a world-class sportsecosystem and BetKing hopes to play a major role in thisjourney – with a more dedicated focus on youth. Sincedifferent markets, regions, and communities have differentneeds as opposed to a one size fits all approach, the company’sstrategy is to gain insights into communities in Ghana tounderstand what they need and how BetKing can supportthem. BetKing aims to reach underserved communities toguarantee inclusion for all. As part of the company’s plans,BetKing aims to develop entertainment centres while cateringto their needs and overall ensure value is delivered in animpactful and sustainable way.
Positively affecting communities and bringing excellentresponsible gaming & compliance standards stays BetKing’scollective commitment to sports fans across Ghana andbeyond – and helps ensure sports betting continues to be anexciting, engaging, entertaining, but most of all, impactful ifnot a life-changing experience.
By Gossy Ukanwoke, Managing Director forKingmakers
Features
Confronting newborn abandonment in Ghana: when a cry for help is heard in a dustbin- Part 1

“A woman who abandons her baby in a dustbin at Kasoa Lorry Station is not always a wicked woman. Sometimes, she is a wounded woman whose mind has broken, whose family has rejected her, and whose society has left her with only one terrible option: disappear or be disgraced.”
That is the hard truth Ghana must hear.
In the last 10 days alone, our nation has been confronted with the same painful headline, twice.
Case 1 – Kasoa Main Lorry Station, Central Region: A newborn baby girl was found abandoned inside a dustbin at the public toilet of the Kasoa Main Station. A woman who went to use the facility discovered the infant and raised an alarm. Commercial drivers and bystanders quickly retrieved the baby and rushed her to the Kasoa Polyclinic for emergency medical care.
Case 2 – Asante Bekwai, Ashanti Region: On Thursday morning, August 20, 2026, a two-week-old neonate was reportedly abandoned by an unknown nursing mother at Bekwai in the Ashanti Region. Residents who came across the child raised the alarm. The baby was admitted to the Bekwai Government Hospital as police commenced investigations.
Let me be clear from the start: Newborn abandonment is wrong. It is dangerous. It is criminal. And it can kill. This article does not excuse it. But if we only arrest and shame, we will never stop it. We must treat the root, not just punish the fruit.
What exactly is newborn abandonment? – The two definitions
The Legal Definition: Under Ghana’s Criminal Offences Act, 1960 (Act 29), Section 96, and the Children’s Act, 1998 (Act 560), abandonment of a child under 12 years is a criminal offence. It is classified as exposure and abandonment, punishable as a misdemeanor or felony. The law sees the mother as a perpetrator.
The Psychological definition: In clinical textbooks, newborn abandonment is defined as the intentional, permanent relinquishment of all parental rights, care, and responsibilities over an infant within the first 28 days of life without making formal, legal arrangements for care.
To understand this crisis properly, we must not confuse it with child abandonment. Newborn abandonment happens within 0-28 days of life, often driven by acute panic, denial of pregnancy, or postpartum psychosis where the attachment bond never formed. Child abandonment, on the other hand, involves toddlers to teenagers where a bond existed but collapsed over time due to chronic poverty, family breakdown, or parental burnout. One is an acute crisis of the first month; the other is a chronic breakdown over years. Both are harmful, but they need different interventions.
Psychologically, newborn abandonment is the ultimate rupture of the primary attachment bond. Think of a 19-year-old university student who secretly gives birth alone in her hostel room, wraps the crying baby in a polythene bag, and drops it at a refuse dump at midnight. That is not just a crime scene; it is a scene of extreme panic and psychological dissociation.
Why would a mother carry a baby for 9 months and then abandon it?
This is the question every Ghanaian asks. If you wanted to abandon it, why not abort? The answer is deeply psychological:
1. The psychodynamics of denial of pregnancy: This is a profound defense mechanism, not a lie. The mother’s subconscious mind completely rejects the reality of the pregnancy. She does not gain weight normally, feels no kicks, does not seek antenatal care, and genuinely convinces herself she is not pregnant until sudden, shocking labour pains take her by surprise in a toilet or bedroom.
2. Fantasy of a dissolving problem: This is called cognitive avoidance. She believes “my boyfriend will come back,” “my mother will forgive me,” or “something miraculous will happen before birth.” So she waits, paralyzed, until the baby is here.
3. Barriers to safe abortion: Deep religious guilt, moral anxiety, fear of dying from a back-alley abortion, lack of money for a safe procedure, and family laws force her to carry to term even when she feels incapable.
4. The shock of reality and acute panic: Upon delivery, the physical presence and crying of the newborn shatters all denial. Confronted with immediate exposure, shame, and reality, her brain enters a trauma response — “fight, flight, or freeze.” For many, it becomes “flight” — physically escape the threat of exposure to survive socially. That is why babies are left in places where others will find them -lorry stations, churches, hospitals.
Source:
Counselor Prince Offei, CPAC’s founder, is a leading Mental Health Professional, Marriage Counsellor, Author, ADR Expert/Arbitrator, and Spectator Newspaper Columnist. He writes on relationships, marriage, parenting, special needs support, and their connection to mental health. For therapy, counselling, or enquiries, contact Counselor Prince & Associates Consult (CPAC) in Accra on 0559850604 / 0551428486.
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Features
Environmental stewardship is an act of worship: The Islamic response to climate change, environmental degradation (Part 4)
The environmental consequences of illegal mining have reached alarming levels in Ghana. Several major rivers, including the Pra, Ankobra, Offin, Birim and Tano, have experienced significant pollution from illegal mining activities, increasing the cost and complexity of water treatment while threatening the availability of potable water for millions of citizens (Water Resources Commission, 2024; Ghana Water Limited, 2024). These developments underscore the urgent need for stronger environmental governance and collective action.
Islam equally emphasises accountability in governance. The Prophet Muhammad (peace be upon him) taught that every leader is responsible for those under his or her authority (Sahih al-Bukhari, Hadith 7138; Sahih Muslim, Hadith 1829). This principle extends to public officials entrusted with environmental regulation, traditional authorities responsible for communal lands, mining companies, local assemblies, and community leaders. Environmental protection cannot succeed
where accountability is absent.
At the same time, addressing galamsey requires more than law enforcement. Sustainable solutions must tackle the underlying socio-economic realities that drive individuals into illegal mining. Many young people are motivated by unemployment, poverty, and limited economic opportunities. Islamic principles of social justice therefore call for the creation of alternative livelihoods through sustainable agriculture, vocational training, responsible small-scale mining under strict environmental standards, entrepreneurship, and skills development. Environmental protection and economic empowerment should not be viewed as competing priorities but as complementary goals that promote human dignity and national development.
Faith communities also have an indispensable role to play. Mosques, churches, schools, traditional councils, and civil society organisations possess significant influence in shaping public attitudes and behaviours. Imams, in particular, should consistently remind congregations that wealth acquired through actions that destroy communities and Allah’s creation cannot be regarded as a blessing. Religious education should cultivate environmental ethics alongside spiritual devotion, reinforcing the understanding that protecting rivers, forests, and farmlands is an expression of gratitude to Allah and a fulfilment of the trust of Khalifah.
Ultimately, the struggle against galamsey is more than a campaign to protect natural resources; it is a struggle to uphold justice, preserve human dignity, and honour the trust that Allah has placed upon humanity. Lasting solutions will require strong governance, responsible citizenship, sustainable economic opportunities, and renewed moral leadership. Only when these elements
work together can Ghana safeguard its natural heritage for present and future generations.
Water conservation, waste management and sustainable development: Practical expressions of Islamic stewardship
Religious education should cultivate environmental ethics alongside spiritual devotion, reinforcing the understanding that protecting rivers, forests, and farmlands is an expression of gratitude to Allah and a fulfilment of the trust of Khalifah.
Ultimately, the struggle against galamsey is more than a campaign to protect natural resources; it is a struggle to uphold justice, preserve human dignity, and honour the trust that Allah has placed upon humanity. Lasting solutions will require strong governance, responsible citizenship, sustainable economic opportunities, and renewed moral leadership. Only when these elements
work together can Ghana safeguard its natural heritage for present and future generations.
Islam is not merely a religion that condemns environmental destruction; it also provides practical guidance for preserving and sustaining the natural world. Through its teachings on moderation, cleanliness, conservation, and responsible consumption, Islam cultivates an environmental ethic that remains remarkably relevant to contemporary challenges such as water scarcity, pollution, waste management, and climate change. These teachings encourage Muslims to become
responsible custodians of Allah’s creation in both private and public life.
Water conservation: A sacred responsibility
Water occupies a unique position in Islam as the source of life and an essential element of worship. Allah says, “And We made from water every living thing. Then will they not believe?” (Qur’an 21:30, Sahih International). This verse reminds believers that water is not merely an economic resource but a divine blessing upon which all living creatures depend. The importance of water is further reflected in Islamic acts of worship. Muslims perform ablution (wudu) before the five daily prayers and ritual bathing (ghusl) under prescribed circumstances.
Yet, despite its central role in purification, Islam strongly discourages wastefulness. The Prophet Muhammad (peace be upon him) once advised one of his companions not to waste water while performing ablution, even when using water from a flowing river (Sunan Ibn Majah, Hadith 425). This timeless guidance establishes the principle that abundance does not justify extravagance.
Conservation remains a religious obligation regardless of the apparent availability of natural resources.
This Prophetic teaching carries profound implications for contemporary Ghana. Illegal mining has severely polluted many rivers, increasing the cost of water treatment and limiting access to safe drinking water for numerous communities. Climate change has also intensified seasonal variability in rainfall, placing additional pressure on freshwater resources (IPCC, 2023). Against this
backdrop, conserving water is no longer simply an environmental preference—it is a moral imperative grounded in Islamic teaching.
Water conservation should therefore become a shared responsibility among households, educational institutions, industries, and places of worship. Simple practices such as repairing leaking pipes, harvesting rainwater, protecting riverbanks, avoiding contamination of water bodies, and promoting efficient irrigation contribute to safeguarding one of Allah’s greatest blessings. Every effort to preserve water is an investment in public health, food security, and the
wellbeing of future generations.
Unfortunately, indiscriminate disposal of refuse remains a significant challenge in many communities. Plastic waste clogs drainage systems, contributes to flooding during the rainy season, pollutes rivers and beaches, and threatens marine ecosystems. Open burning of waste further degrades air quality and poses serious health risks, particularly for children and the elderly (UNEP,2024).
The author is Chief Imam of Katamanso Municipal and Certified Counsellor and Governnace Expert.
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