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Editorial

‘Oobakè’,‘Akwaaba’ brouhaha:  Why re-invent the wheel?

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 Dear Editor,

I HAVE followed with a concerning interest, the ‘Oobake’ euphoria in recent weeks among a section of Ghanaians, particularly and danger­ously on social media, and I dare say that may be misguided right from the outset, risking to polarize our tourism terrain.

Rather than improve our tourism [even within the Ga -Dangbe enclave], that move for me, may lead to a wane of interest in Ghana’s tourism.

It is worth reeling back to the peri­od between mid-1990s to early 2000s when similar banter between Bonwire (Asante) and Kpetoe (Volta) over an unnecessary claim as to who were the originators of kente in Ghana.

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That development almost tore apart the kente industry in Ghana as far as tourism was concerned. I believe the likes of Messrs. Frank Kofigah, W. Nkunu Akyea, E. Komla, among others will be too willing to attest to that.

So, what about Oobake? Is it relevant? Certainly yes. But, it must be complementary; it cannot forcibly replace the trade word, – call it the catchword or the golden word – “Ak­waaba”, that for all these years, has been synonymous to Ghana, the world over.

‘Akwaaba’ is more of a generic word of welcome in Ghana. The whole world knows that word and its perti­nence to Ghana, next to Nkrumah.

Therefore, in an effort to brand, does it take replacing completely what resounds so much about Ghana in every part of the globe? How difficult would that be?

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More importantly, will it inure to the benefit of national and sectional interests, overall? Again, won’t such a move rather open a Pandora’s Box that will only end up in balkanizing Gha­na’s cultural tourism, and negatively affecting the nation and its people as a whole?

I may be a novice in marketing. However, we may dare make this analogy of the oldest surviving brewery [company] in Ghana: Accra brewery.

With all her attempts to re-brand, re-set and introduce new products, they (ABL) have never taken out (and cannot make the mistake to replace) ‘Club’ or superimpose any other name or brand/or slogan – be it Shandy or Charlie How, etc., on the popular Club; all those would rather be popula­rised under the ‘house-name’: ‘Club.’

Likewise, “Oobake” (Ga) – and by extension, others such as “Woezò” (Ewe), Maraaba (Dagbani), etc. – can only be used in appropriate contexts.

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For example, in my practice as a tour guide and also as a master-trainer of tour guides, I, like most profession­ally-trained tour guides, use ‘Akwaaba’ as the generic word of welcome, but also know when to introduce the guests to other local vocal forms of welcome such as Oobake.

Thus, we move from the generic to the specific, in this case, making both words relevant in our tourism and ex­pression of our identity in particular.

So much has gone into our tourism industry to this point, and we cannot afford to lose it.

Cosmos Ata Sracooh

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Tour Guide and Master-trainer in Tour Guiding

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Editorial

Every Woman Matters in the Battle Against Breast Cancer

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October is marked as Breast Cancer Awareness Month, a global campaign to increase attention and support for the early diagnosis, treatment, and palliative care of breast cancer.

The campaign aims to raise awareness about the disease’s warning signs, promote regular screenings like mammograms, and provide support for patients and survivors. The pink ribbon serves as a global symbol of hope and support during this time.

So far, organisations have already started reminding women about the importance of breast self-examinations. Free breast cancer screenings are being organised for women, and survivors have also been sharing their experiences to encourage others to know their status.

According to health experts, breast cancer is the most common cancer among women in most countries. The majority of women who die from breast cancer live in low- and middle-income countries, where most cases are diagnosed at late stages due to a variety of factors.

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Reports indicate that in low- and middle-income countries, the incidence of breast cancer has been rising steadily due to increased life expectancy, changing reproductive patterns, and the adoption of Western lifestyles.

Although breast cancer can often be cured when detected early and when adequate diagnosis and treatment are available, many cases are detected late, making curative treatment no longer an option.

Last weekend, thousands of Ghanaians joined Breast Care International (BCI), a leading breast cancer advocacy organisation, and its partners in a walk through the streets of Kumasi, echoing a resounding message: “No woman should die from breast cancer because she is poor.”

Painting a picture of the ceremony, our reporter indicated that the city — right from the Post Office at Adum to the revered grounds of Manhyia Palace — was covered in pink and white, the colours of breast cancer, as participants marched under the theme, “A Cure Worth Fighting For.”

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The Spectator gives a thumbs up to the Founder and President of BCI, Dr. Mrs. Beatrice Wiafi Addai, who joined the procession with a sobering message: “Breast cancer can be conquered, but we must fight together and save lives, especially those of young women who die needlessly and prematurely.”

She speaks against the stigma and myths that still surround breast cancer and is particularly vocal about the dangers of misinformation and the belief that the disease is caused by witchcraft.

Another message she shares is that men must stand by their wives during diagnosis and treatment rather than abandon them. She added that although over 2,300 women in Ghana die from breast cancer every year, early detection and prompt treatment save lives.

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Editorial

We Should Be Worried Over Poor State of Children’s Park

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Dear Editor,

I write to draw the attention of the authorities and the general public to the deplorable state of the Efua Sutherland Children’s Park in Accra. The facility, which was originally meant to be a safe recreational space for children, has now turned into a source of worry for parents and residents alike.

Most of the play equipment has become obsolete and poses a serious danger to children who use them. The swings and slides are either rusted or damaged, while the seesaws are no longer functional. The park is also poorly maintained, with litter scattered around and overgrown weeds creating an unpleasant environment.

At night, the park becomes a hideout for miscreants due to the absence of lighting and security. Children need safe spaces to play, socialize, and develop, but the current state of the park denies them this opportunity.

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I therefore appeal to the municipal authorities, as well as private stakeholders, to urgently renovate and maintain the park. Doing so will not only provide our children with a safe recreational facility but also beautify the community.

I hope this letter will prompt swift action to restore the park to its original purpose.

Kwame Ampiaw
Osu

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