News
Fella Makafui is brand ambassador for Ohhema Sanitary Pads
- /home/u249204778/domains/spectator.com.gh/public_html/wp-content/plugins/mvp-social-buttons/mvp-social-buttons.php on line 27
https://spectator.com.gh/wp-content/uploads/2023/06/22f1f843-030c-4875-9279-41dc6571d1c5.jpeg&description=Fella Makafui is brand ambassador for Ohhema Sanitary Pads', 'pinterestShare', 'width=750,height=350'); return false;" title="Pin This Post">
- Share
- Tweet /home/u249204778/domains/spectator.com.gh/public_html/wp-content/plugins/mvp-social-buttons/mvp-social-buttons.php on line 72
https://spectator.com.gh/wp-content/uploads/2023/06/22f1f843-030c-4875-9279-41dc6571d1c5.jpeg&description=Fella Makafui is brand ambassador for Ohhema Sanitary Pads', 'pinterestShare', 'width=750,height=350'); return false;" title="Pin This Post">
Ohhema Sanitary Pads, a subsidiary of La Carte Company Ltd, has announced the appointment of Fella Makafui, the well-known Ghanaian actress and entrepreneur, as the brand’s new ambassador.
Fella Makafui, who is known for her advocacy work and empowering women, will be the face of Ohhema sanitary pad’s latest campaign aimed at empowering and supporting women in Ghana and beyond on the need to maintain good menstrual hygiene.
Priscilla Danquah, a representative from Ohhema expressed excitement on the entrepreneur’s appointment, adding that the objective forms part of the company’s mission to help eradicate period poverty whiles educating young women about the importance of menstrual hygiene and general well-being.
“The whole campaign is to be part of the day to day of the everyday woman just like our slogan says. Over the years we have embarked on sponsorship campaigns to support some organisations with their charity events. We are excited to have Fella Makafui join us as our brand ambassador and now that we have her, there are going to be a lot of initiatives where we donate to women who are in need of basic famine health care and this is all in a bid to help eradicate the issue of period poverty,” .she added.
The new ambassador, will be featured in a series of campaigns and events that aim to educate and empower women. The campaign will focus on the importance of menstrual hygiene and how Ohhema sanitary pad can help women feel confident and comfortable during their periods.
Fella Makafui, the newly appointed ambassador expressed delight about the relationship and stated that she will work hard on this new project to guarantee that women and ladies who struggle to obtain access to the correct menstrual hygiene kits as pads are bridged.
“I am honored to be working with Ohhema. The brand was created to fill the void of lack of access to affordable menstrual products in Ghana and this partnership is to help in achieving that and based on the upcoming campaigns, we will ensure that the period poverty gap is bridged,” she said.
According to the actress, “this aligns with my personal goals to help the needy and as a woman, I understand the importance of menstrual hygiene, and I am excited to help spread the message of menstrual hygiene and empower women to take control of their bodies.”
Fella Makafui, is also the founder of the Fella Makafui Foundation, a non-profit organization empowering young women and girls in Ghana, is known for her dedication to empowering women and promoting positive change. The foundation focuses on impacting and helping young people through humanitarian interventions.
Ghana Post on Tuesday launched the ‘Skool Box’ initiative, one aimed at supporting education and delivery services to students in Accra.
The initiative forms part of Ghana Post’s broader transformation agenda to diversify its services and provide innovative solutions to everyday challenges faced by Ghanaians.
Launching the initiative, the Managing Director of the company, Mrs Rita Sraha, said the idea was inspired by the practical difficulties students and parents often faced in transporting school items, particularly at the beginning of the academic term.
According to her, the increasing space constraints in schools also makes it difficult for students to carry large quantities of belongings with them, creating the need for parents to find alternative ways of sending additional items to their children.
Mrs Sraha said the initiative aligns with the broader national agenda of using digital technology and innovation to expand opportunities, improve public services and strengthen Ghana’s economic capabilities.
The Managing Director however, stressed that the success of the initiative would depend on Ghana Post’s willingness to listen to users, learn from experience and continuously improve the service.
Mrs Sraha explained that Ghana Post was gradually expanding beyond its traditional postal operations through partnerships and services in areas including last-mile delivery, agency banking, logistics and insurance.
She said the School Box Service was another example of how the organisation was using its institutional capabilities to develop solutions to practical challenges within communities.
The Acting Chief Commercial Officer of Ghana Post, Mr Benard Yaw Atta-Sonno, said the service was designed to provide convenient and reliable delivery of school-related items while creating new business opportunities within the education sector.
According to him, the company was also strengthening its focus on digitalisation, customer experience, strategic partnerships and data-driven commercial decision-making.
“Our objective is clear: to build multiple sustainable revenue streams around the assets and capabilities that Ghana Post already possesses, while developing new capabilities for emerging markets,” he said.
He explained that, in the short term, the initiatives were expected to increase transaction volumes, improve the digitalisation of the company’s network, attract new customer segments and generate additional revenue from services that complemented its traditional postal operations.
He noted that the School Box, in particular, provided an opportunity for Ghana Post to develop recurring business around the annual school cycle, while creating opportunities to cross-sell other logistics and delivery services.
The launch forms part of Ghana Post’s wider efforts to modernise its operations and position the company as a diversified logistics and service provider beyond its traditional postal business.
By Linda Abrefi Wadie
SKIP THE QUEUE, TAP THE NEWS
You can now read the Ghanaian Times and The Spectator newspapers from the comfort of your device via TimesNewsPlus.
Join our WhatsApp Channel: https://whatsapp.com/channel/0029VbBElzjInlqHhl1aTU27
The Ghana Education Service (GES) has asked heads of schools not to turn away newly admitted students or refuse to accommodate them over metal trunks or wooden chop boxes.
“These practices may impose unnecessary financial burdens on parents and guardians who may be unable to afford alternative storage containers prescribed by individual schools,” the GES said in a statement.
“All students admitted to boarding accommodation should be treated fairly and accommodated without discrimination based on their economic circumstances or ability of their parents or guardians to purchase a particular brand or type of personal effects.”
The statement, signed by Professor Mrs Smile Dzisi, the Deputy GES Director-General, comes after Management of the Service received reports that some senior high schools and senior high technical schools (SHS/SHTS) were turning newly admitted students or refusing to accommodate them because they brought metal trunks, wooden chop boxes or other personal storage containers to school.
Consequently, the GES has asked regional directors to inform all heads to desist from turning away or refusing admissions to duly admitted students solely on the basis of the type of trunk, chop box, or personal storage container they bought to school.
Provided the item was reasonably sized, safe and did not pose risk to the health, safety or welfare of other students, those students must not be refused accommodation, it added.
The statement said: “Any reported case of a duly admitted student being denied accommodation or turned away solely because of the type of trunk, chop box or personal storage container brought to school should be investigated and same reported to management.”
“Any head of SHS/SHSTS who flouts this directive shall be dealt with in accordance with the applicable standards, regulation and laws of the service.” –GNA
SKIP THE QUEUE, TAP THE NEWS
You can now read the Ghanaian Times and The Spectator newspapers from the comfort of your device via TimesNewsPlus.
Join our WhatsApp Channel: https://whatsapp.com/channel/0029VbBElzjInlqHhl1aTU27
