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Fella Makafui is brand ambassador for Ohhema Sanitary Pads
Ohhema Sanitary Pads, a subsidiary of La Carte Company Ltd, has announced the appointment of Fella Makafui, the well-known Ghanaian actress and entrepreneur, as the brand’s new ambassador.
Fella Makafui, who is known for her advocacy work and empowering women, will be the face of Ohhema sanitary pad’s latest campaign aimed at empowering and supporting women in Ghana and beyond on the need to maintain good menstrual hygiene.
Priscilla Danquah, a representative from Ohhema expressed excitement on the entrepreneur’s appointment, adding that the objective forms part of the company’s mission to help eradicate period poverty whiles educating young women about the importance of menstrual hygiene and general well-being.
“The whole campaign is to be part of the day to day of the everyday woman just like our slogan says. Over the years we have embarked on sponsorship campaigns to support some organisations with their charity events. We are excited to have Fella Makafui join us as our brand ambassador and now that we have her, there are going to be a lot of initiatives where we donate to women who are in need of basic famine health care and this is all in a bid to help eradicate the issue of period poverty,” .she added.
The new ambassador, will be featured in a series of campaigns and events that aim to educate and empower women. The campaign will focus on the importance of menstrual hygiene and how Ohhema sanitary pad can help women feel confident and comfortable during their periods.
Fella Makafui, the newly appointed ambassador expressed delight about the relationship and stated that she will work hard on this new project to guarantee that women and ladies who struggle to obtain access to the correct menstrual hygiene kits as pads are bridged.
“I am honored to be working with Ohhema. The brand was created to fill the void of lack of access to affordable menstrual products in Ghana and this partnership is to help in achieving that and based on the upcoming campaigns, we will ensure that the period poverty gap is bridged,” she said.
According to the actress, “this aligns with my personal goals to help the needy and as a woman, I understand the importance of menstrual hygiene, and I am excited to help spread the message of menstrual hygiene and empower women to take control of their bodies.”
Fella Makafui, is also the founder of the Fella Makafui Foundation, a non-profit organization empowering young women and girls in Ghana, is known for her dedication to empowering women and promoting positive change. The foundation focuses on impacting and helping young people through humanitarian interventions.
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Manhyia would serve as Ghana’s unifying force …Otumfuo assures on commemoration of 27 years on the Golden Stool
The Asantehene, Otumfuo Osei Tutu II, last Friday celebrated his 27th enstoolment with a colourful and culture-rich ceremony at the Manhyia Palace in Kumasi, drawing a distinguished gathering of dignitaries from across Ghana and beyond.
Clad in splendid kente and adorned in rich traditional regalia, the dignitaries added colour and elegance to the occasion, as the palace grounds came alive with a vibrant display of Ghanaian culture.
Traditional drumming, dancing and symbolic rites underscored the deep-rooted heritage of the Ashanti Kingdom, captivating guests and reaffirming the value of tradition in modern society.
Speaking at a high-level Executive Gala organised by the Diaspora Affairs Office of the Office of the President in strategic partnership with the E ON 3 Group, the ‘World-Meets-in-Ghana’ gala, the Asantehene urged Ghanaians to guard against the divisive tendencies of partisan politics.
The event was to honour the Asantehene’s nearly three-decade reign under the theme ‘Advancing Peace and Sustainable Economic Development through Royal Vision’.
Otumfuo Osei Tutu II noted that such attitudes threatened the country’s long-standing values of unity, civility and brotherliness.
He assured that Manhyia would continue to serve as a unifying force for the nation.
The celebration also featured the presentation of commemorative gold coins to notable national leaders, including the President, John Dramani Mahama, former Presidents John Agyekum Kufuor and Nana Addo Dankwa Akufo-Addo as well as Dr Mahamudu Bawumia, a former Vice President in recognition of their contributions to peace and national development.
By Spectator Reporter
The Ministry of Gender, Children and Social Protection has appealed to regional Queenmothers Association to support efforts to achieve 30 per cent women’s representation in leadership by the close of 2026, noting that women remain significantly underrepresented in elected positions.
The ministry said queenmothers had a critical role to play in identifying, mentoring and grooming the next generation of women leaders.
Speaking at an engagement with regional paramount queenmothers, Dr Agnes Naa Momo Lartey, Minister for Gender, Children and Social Protection and Member of Parliament (MP) of the Krowor Constituency, in the Greater Accra Region, said the ministry required active collaboration from queenmothers to encourage more women to contest elections.
Dr Lartey noted that negative stereotyping and the persistent association of female politicians with promiscuity continued to discourage many competent women from seeking leadership roles.
“The attacks, insults and shaming push many capable women out of the race before they even start,” she mentioned.
She urged queenmothers to provide direct support to young women in their communities who aspire leadership positions.
According to her, such support should include mentoring, coaching and guiding women through the processes of declaring interest, campaigning and navigating political party structures.
Dr Lartey encouraged women to remain persistent in pursuing leadership opportunities despite setbacks.
“Leadership is not always won on the first try. They should not give up if they do not succeed at first,” She added.
Responding on behalf of the association, Nana Otubea II, President of the All Regional QueenMothers Association and Paramount Queenmother of the Nkonya Traditional Council, described the call as laudable and pledged the association’s support towards achieving the 30 per cent target.
She commended Dr Lartey and the ministry for their efforts in advancing the welfare and empowerment of women.
Nana Otubea II also praised Parliament for passing the Affirmative Action (Gender Equity) Act, 2024, describing it as a landmark legislation that would deepen Ghana’s democratic governance architecture.
She said the law would help improve female representation in leadership by mandating progressive targets and promoting gender parity in public life and decision-making.
Nana Otubea II urged that the full implementation of the Affirmative Action Act should include the integration of queenmothers into the National House of Chiefs, describing their exclusion as inconsistent with the principles of equity and inclusion.
She further stated that queenmothers play central roles in dispute resolution, chief nomination, community development and women’s mobilisation, yet are sidelined when national chieftaincy policies are formulated.
She called for legal and administrative reforms to permit the election of paramount queenmothers to the National House of Chiefs, suggesting that at least one queenmother from each region be represented. – GNA
