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Bnoskka to champion UNESCO Aschberg Programme in Ghana as National Expert
In a significant recognition of his expertise, Benjamin Oduro Arhin Jnr, aka Bnoskka, has been awarded a consultancy contract by the United Nations Educational, Scientific and Cultural Organization (UNESCO) as the National Expert for the UNESCO Aschberg Program in Ghana.
This contract, which runs from October 1, 2023, to August 31, 2024, is a testament to Bnoskka’s extensive knowledge and experience in creative arts business and intellectual property issues. As the sole national expert, he will be responsible for training 400 emerging artists and cultural professionals across Ghana, equipping them with the skills and knowledge necessary to succeed in the creative industry.
The project, fully funded by UNESCO, aims to promote the creative arts sector in Ghana, contributing to the country’s economic growth and cultural development. The National Commission on Culture, in collaboration with stakeholders in the cultural and creative industries, will organize activities across the country, leveraging Bnoskka’s expertise to ensure the project’s success.
Following a competitive call for expressions of interest, Bnoskka was selected for his outstanding qualifications and experience in creative arts business and intellectual property. As the sole national expert, he will lead the implementation of the project, training 400 emerging artists and cultural professionals across Ghana.
The project aims to: Strengthen the creative arts sector in Ghana, Enhance the capacity of emerging artists and cultural professionals, Promote cultural diversity and creativity, and Foster international cooperation and collaboration.
Bnoskka’s responsibilities will include: Developing training programs and materials,Conducting workshops and training sessions, Mentoring emerging artists and cultural professionals and Collaborating with stakeholders in the cultural and creative industries.
Bnoskka, a lecturer at the School of Creative Arts, University of Education, Winneba, has established himself as a leading expert in creative arts business and intellectual property. He has organized numerous seminars and workshops, sharing his knowledge with artists, cultural professionals, and students. His expertise spans business development, trademark laws, patents, copyright, branding, and cultural and international relations.
As a published author and researcher, Bnoskka’s work focuses on music, arts, and culture business and intellectual property rights and law. His publications and research have contributed significantly to the field, making him a respected voice in Ghana and beyond.
This contract underscores Bnoskka’s commitment to promoting Ghana’s creative arts sector and his reputation as a leading expert in the field. His involvement in the UNESCO Aschberg Program is expected to have a lasting impact on the country’s creative industry, empowering emerging artists and cultural professionals to succeed.
The Ghana Tourism Development Company, GTDC, under the leadership of Prof.Kobby Mensah has launched GTDC Campus Tourism Office at the University of Ghana.
The initiative aims to promote educational and domestic tourism by providing structured campus tour experiences showcasing key heritage sites, including the Archaeology Museum and the School of Performing Arts.
It will also offer students their first travel experience across the continent and inculcate in them love to visit Ghana’s heritage sites.
Addressing the gathering at the launch yesterday, the Minister of Tourism, Culture and Creative Arts, Abla Dzifa Gomashie, described tourism as a vehicle for education and heritage preservation, stressing that the sector must inspire citizens to value and protect national culture for future generations.
The minister highlighted tourism’s connection to disciplines such as history, the arts, economics and environmental science.
The minister further noted that the private sector is the engine of tourism economy, adding that the engines require fuel, which is talents.” by investing in these young people today, you are securing the quality, the innovation and competitiveness of our own industry for tomorrow.
She added that the establishment of the office represents a deliberate investment in the intellectual capital of the country.
The GTDC boss, Prof.Kobby Mensah, said,”at GTDC, we believe that if our tourism has to be sustainable, we have to promote domestic tourism and a very big part of it is getting students to appreciate tourism and helping them to organise tours.”
He added that the University of Ghana itself is a huge heritage site which must be explored.
Prof.Kobby Mensah noted that the initiative, which is one of many to be established across the country, is a joint partnership between GTDC and University of Ghana.
The Vice Chancellor of the University, Prof.Nana Aba Appiah Amfo, said the University is a custodian of heritage which goes beyond the structures and welcomed the establishment of the first Campus Tourism Office.
She was optimistic that the office would be put to good use to achieve the intended purpose.
The launch brought together Stakeholders reaffirming their commitment to nurturing future tourism and hospitality professionals.
By Edem Mensah-Tsotorme
Ghana has officially accepted an invitation to serve as Guest Country at Burkina Faso’s 22nd National Culture Week in Bobo-Dioulasso from April 22 to May 2, 2026.
The invitation was extended by Burkina Faso’s Minister of Communication, Culture, Arts and Tourism, Gilbert Noël Ouédraogo, accompanied by the Ambassador of Burkina Faso to Ghana, H.E. David Kabré.
Receiving the delegation, Abla Dzifa Gomashie reaffirmed Ghana’s commitment to deepening cultural diplomacy and strengthening historic ties between the two nations.
She noted that the festival will create opportunities for young creatives, expand exhibition platforms and promote commercial exchange within the creative sector.
The event will feature cultural performances, a community village and gastronomy fair, an arts market, literary engagements, and a craft and trade fair.
Ghana’s participation is expected to further strengthen bilateral relations between John Dramani Mahama and Ibrahim Traoré, while fostering collaboration within the creative ecosystems of both countries.
