Entertainment
Ghana Tourism Authority launches Heritage Month
The Ghana Tourism Authority (GTA) has launched Heritage Month to project the country’s culture and sensitise Ghanaians to be proud of their cultural heritage.
Heritage Month for March would be expressed through culinary, fashion, arts exhibitions, and promotion of locally made products, among others.
Speaking at the launch on Monday, March 3, the Chief Executive Officer (CEO) of GTA, Maame Efua Houadjeto, paid tribute to the country’s fore bearers who contributed immensely to preserving the past through their unique ways.
She said that it was because of them that today’s generation could celebrate where they have come from.
According to him, GTA’s domestic marketing campaign, See Ghana, Wear Ghana, Eat Ghana, Feel Ghana, and Experience Ghana, would be activated in various forms.
Against this backdrop, she touched on how the Black Star Experience would be Ghana’s unique tourism brand to impact the creative economy.
She said this would be achieved through carnivals, fashion festivals, concert party competitions, food fairs, film week, theatrical and drama performances, among others.
Outlining the activities for the Heritage Month, the Deputy CEO of GTA, Mr Gilbert Aggrey, aka Abeiku Santana, said all regional officers will go on media platforms across the country to champion the heritage month message.
He noted that the Musicians Union of Ghana (MUSIGA) will also have a role to play in this initiative across the country.
Additionally, he revealed that there would be a ‘Made in Ghana Rave’ at Kwadaso in the Ahanti Region on March 6. He added that Akwaaba Festival would also take place at the National Theatre from March 6-8.
He further revealed that on March 14, the maiden Taste 68 Food fair would take place at the Kwame Nkrumah Memorial Park.
Director, Diaspora Affairs at the Office of the President, Kofi Okyere-Darko said, he sees it as a laudable call as part of the Black Stars Experience which is aimed at creating an all year round calendar for the sector.
He noted that his outfit in collaboration with the Ministry of Foreign Affairs have urged missions abroad to wear Made-in-Ghana clothes for the entire month of March.
Mr.Kofi Okyere Darko charged the media to play at least 70 per cent Ghana music for the entire month.
Presidential Staffer for Black Stars Experience, Rex Omar, on his part, said this year’s Heritage Month is not just a celebration of the past but a call to action for the present and the future.
Gospel artiste, Obaapa Christy has officially launched her annual concert, ‘Royal Praise 2026’, set to be held in Accra and Kumasi this August.
The maiden Accra edition comes off Sunday, August 9, at the UPSA Auditorium. She will be joined on stage by gospel heavyweights Empress Gifty, Celestine Donkor, Joyce Blessing, Kweku Gyasi, Uncle Ato, and Akesse Brempong.
The Kumasi edition follows a week later on Sunday, August 16, at the Church of Pentecost, Bantama.
Patrons there can expect performances from legendary Mama Esther, Broda Sammy, Ernest Opoku, Joyce Blessing, Kwame Gyedu, and Lady Prempeh.
Speaking at the launch at Alisa Hotel on June 12, Obaapa Christy explained that the event was christened Royal Praise, “because as a child of God, I see myself as royalty, same as you. We are all royals in the house of God.”
She urged attendees to embrace the ‘royal’ theme with their dress code and said the concert was meant to stay as an annual event to honour God for His works.
According to her, the event has come to stay, and called on all and sundry to support.
Obaapa Christy thanked fans and sponsors for supporting the launch and expressed optimism for more backing ahead of the main events.
Supporting artistes on the bill who attended the launch threw their weight behind the maiden edition and called on Ghanaians to throng the venues in their numbers.
By Edem Mensah-Tsotorme
Fashion enthusiasts, shoppers, and industry stakeholders gathered at the A&C Mall at East Legon on Saturday as Ghanaian fashion brand, Neesa Atelier officially opened its newest retail outlet to unveil an exclusive capsule collection inspired by West Africa’s rich cultural heritage.
The launch, held as an intimate ‘Sip & Shop’ experience, marked a significant milestone for the growing fashion brand as it expanded its physical presence while showcasing its latest collection, Dust & Raffia.
The collection offers a creative exploration of the cultural links between Ghana and Mali, blending traditional craftsmanship with contemporary fashion design. Guests at the event were given a first look at the limited-edition pieces, which featured a hand-spun cord, raffia, jute, and Bogolan (mudcloth) elements.
According to the Creative Director of Neesa Atelier, Pamela Sarkodee, the collection celebrates the enduring connections among African communities and highlights the beauty of indigenous craftsmanship.
“This collection celebrates the stories that connect us across borders. By bringing together Bogolan, raffia, jute, and cordwork, we wanted to create pieces that honour heritage while presenting a contemporary vision of African luxury,” she said.
Throughout the event, guests toured the new retail space, interacted with the collection, and enjoyed an exclusive shopping experience that included special in-store offers. The occasion also provided an opportunity for fashion lovers to engage with the brand’s vision of blending culture, creativity, and community.
The Dust & Raffia collection draws inspiration from the textures, symbols, and traditions that have connected Ghanaian and Malian communities over generations. Through the use of natural materials and handcrafted techniques, the collection seeks to preserve cultural narratives while presenting them through modern fashion.
The new A&C Mall outlet has been designed to provide customers with an immersive shopping experience, giving them access to Neesa Atelier’s signature collections as well as future releases within one of Accra’s leading retail and lifestyle destinations.
Industry observers say the expansion reinforces Neesa Atelier’s growing reputation within Ghana’s fashion industry as a contemporary African brand committed to celebrating identity, heritage, and craftsmanship through innovative design.
The Dust & Raffia capsule collection is currently available for pre-order, with a wider public release expected in the coming weeks.
By Esinam Jemima Kuatsinu
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