Entertainment
Point of View: Ghanaian artistes have knack for live band music amidst COVID-19
Necessity, they say, is the mother of invention, and clearly this is what has taken the Ghanaian music industry by storm in the midst of deadly coronavirus wreaking havoc around the world.
Since the outbreak of COVID-19 in Ghana, various measures have been taken by the government to help curb the spread of the virus. i.e ban on social gathering.
Though there has been some easing, it has not impacted the music scene significantly to open up for major concerts.
There is no denying the fact that concerts amongst other public events are the major sources of income for most Ghanaian artistes.
Due to the situation, there have not been a lot of events on the music scene, as artistes and their managements put in a lot of effort to change the status quo by shifting from the traditional concert model to charting new paths.
As the nation adjusts to the new reality of life, a number of artistes and bands are connecting with their fans on live streaming platforms, exhibiting their prowess and knack for live band music to help alleviate the uncertainty and fear instigated by the outbreak.
It is established that music is a powerful means of connecting people, and the joy even becomes intense when it isโ enjoyed live.
Performing without an audience is certainly a little awkward, however, these concerts were far from the normal miming the industry is noted for, as artistes have exhibited their prowess in live band music.
Many a time, Industry players complain of the lack of love for live band music among Ghanaian artistes.
The narrative has however, shifted in the wake of COVID-19, as the likes of, Samini, Stonebwoy, Shatta Wale, Wendy Shay, Edem, Eric Jeshrun, Joe Mettle, Akesse Brempong, Kelvyn Boy, M.anifest, Adina, Cina Soul, Efya, Wiyaala, Camidoh among others have rekindled hope in live band music in the country.
Clearly, the virtual concerts are shaping up to be part of their business portfolio, with the hope of generating healthy income and engaging a geographically dispersed base of core fans.
It is my hope that this new normal will positively impact the music industry when COVID-19 is defeated, because a vibrant music economy drives value for countries in several important ways.
It cannot be underestimated that it fuels job creation, economic growth, tourism development and artistic growth, and strengthens a country’s brand.ย
By Edem Mensah-Tsotorme
Gospel artiste, Obaapa Christy has officially launched her annual concert, ‘Royal Praise 2026’, set to be held in Accra and Kumasi this August.
The maiden Accra edition comes off Sunday, August 9, at the UPSA Auditorium. She will be joined on stage by gospel heavyweights Empress Gifty, Celestine Donkor, Joyce Blessing, Kweku Gyasi, Uncle Ato, and Akesse Brempong.
The Kumasi edition follows a week later on Sunday, August 16, at the Church of Pentecost, Bantama.
Patrons there can expect performances from legendary Mama Esther, Broda Sammy, Ernest Opoku, Joyce Blessing, Kwame Gyedu, and Lady Prempeh.
Speaking at the launch at Alisa Hotel on June 12, Obaapa Christy explained that the event was christened Royal Praise, “because as a child of God, I see myself as royalty, same as you. We are all royals in the house of God.โ
She urged attendees to embrace the โroyalโ theme with their dress code and said the concert was meant to stay as an annual event to honour God for His works.
According to her, the event has come to stay, and called on all and sundry to support.
Obaapa Christy thanked fans and sponsors for supporting the launch and expressed optimism for more backing ahead of the main events.
Supporting artistes on the bill who attended the launch threw their weight behind the maiden edition and called on Ghanaians to throng the venues in their numbers.
By Edem Mensah-Tsotorme
Fashion enthusiasts, shoppers, and industry stakeholders gathered at the A&C Mall at East Legon on Saturday as Ghanaian fashion brand, Neesa Atelier officially opened its newest retail outlet to unveil an exclusive capsule collection inspired by West Africa’s rich cultural heritage.
The launch, held as an intimate โSip & Shopโ experience, marked a significant milestone for the growing fashion brand as it expanded its physical presence while showcasing its latest collection, Dust & Raffia.
The collection offers a creative exploration of the cultural links between Ghana and Mali, blending traditional craftsmanship with contemporary fashion design. Guests at the event were given a first look at the limited-edition pieces, which featured a hand-spun cord, raffia, jute, and Bogolan (mudcloth) elements.
According to the Creative Director of Neesa Atelier, Pamela Sarkodee, the collection celebrates the enduring connections among African communities and highlights the beauty of indigenous craftsmanship.
“This collection celebrates the stories that connect us across borders. By bringing together Bogolan, raffia, jute, and cordwork, we wanted to create pieces that honour heritage while presenting a contemporary vision of African luxury,” she said.
Throughout the event, guests toured the new retail space, interacted with the collection, and enjoyed an exclusive shopping experience that included special in-store offers. The occasion also provided an opportunity for fashion lovers to engage with the brand’s vision of blending culture, creativity, and community.
The Dust & Raffia collection draws inspiration from the textures, symbols, and traditions that have connected Ghanaian and Malian communities over generations. Through the use of natural materials and handcrafted techniques, the collection seeks to preserve cultural narratives while presenting them through modern fashion.
The new A&C Mall outlet has been designed to provide customers with an immersive shopping experience, giving them access to Neesa Atelier’s signature collections as well as future releases within one of Accra’s leading retail and lifestyle destinations.
Industry observers say the expansion reinforces Neesa Atelier’s growing reputation within Ghana’s fashion industry as a contemporary African brand committed to celebrating identity, heritage, and craftsmanship through innovative design.
The Dust & Raffia capsule collection is currently available for pre-order, with a wider public release expected in the coming weeks.
By Esinam Jemima Kuatsinu
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