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‘Ghana Feels It All’ as Coca-Cola kicks off FIFA World Cup 26™ Campaign
Coca-Cola officially launched its FIFA World Cup 26™ campaign, “Feel It All,” in Ghana with an electrifying Watch Party for Ghana’s opening match against Panama, held at the Ghud Park, Accra Mall in Accra.
The event brought together media, partners, influencers, and passionate football fans, creating a vibrant atmosphere of shared excitement and connection.
Through engaging brand experiences, interactive fan zones, and curated entertainment, attendees were immersed in the spirit of the world’s biggest sporting event.
In Ghana, football is more than a game. It is a shared emotion that brings millions together, especially during the FIFA World Cup™, and we are proud to give our consumers an opportunity to feel it all,” said Mensah Seneadza, Director, Franchise Operations, Equatorial Africa, Coca-Cola.
“This campaign builds on the Coca-Cola system’s long-standing presence in Ghana, where for almost seven decades we have remained true to our commitment to growing alongside the communities we serve,” he added.
The excitement continues throughout the group stages, with Coca-Cola activating all three of Ghana’s matches through high-energy Watch Party experiences that bring fans together to celebrate every moment.
A highlight will be Ghana’s highly anticipated group stage fixture against England, where Coca-Cola will bring the globally celebrated “José vs Mourinho” experience to life. ‘José vs. Mourinho’ uses cutting-edge technology to channel Mourinho’s larger-than-life personality into a real-time format built for today’s social-first environment.
Fans will witness playful debates from two different versions of one of football’s most iconic and emotionally powerful figures: José Mourinho, humorously argue opposite sides of football topics, combining his well-known charisma, competitive spirit and sense of humor in a social-first entertainment format.
Throughout the tournament, fans can visit the Coca-Cola Experience Zone at the Ghud Park to watch live matches, enjoy interactive experiences, and win exciting giveaways.
To crown the campaign, Coca-Cola will host a spectacular concert alongside the FIFA World Cup 26™ Final on 19 July 2026 at the same venue, bringing together music, football, and celebration in one unforgettable finale experience.
As the authorized Coca-Cola bottling partner in Ghana, The Coca-Cola Bottling Company of Ghana (TCCBCG), a subsidiary of Equatorial Coca-Cola Bottling Company (ECCBC), will play a central role in rolling out the campaign across the country.
“Ghana remains one of our most strategic markets in the region, and the passion we are seeing from fans during this campaign reflects how deeply football is ingrained in everyday life across the country,” said Felix Gomis, Managing Director, West African Countries Business Unit, Equatorial Coca Cola Bottling Company (ECCBC).
He added, “We will continue bringing the FIFA World Cup 26™ experience closer to consumers through engaging activations that unite people and celebrate the beautiful game.”
Continuing a decades-long partnership with FIFA®, this campaign reflects Coca-Cola’s continued focus on creating unforgettable fan experiences and celebrating the spirit of football across Ghana.
Member of Parliament for Gomoa Central, Kwame Asare Obeng, has toured a leading solar energy facility in Canada following the submission of a Letter of Intent and the signing of a Memorandum of Understanding for a proposed 270MW solar power project in his constituency.
The MP was invited to Canada to inspect the operations and technology behind AKA Energy Systems, the company partnering with the Gomoa Special Economic Zone to develop the landmark renewable energy facility.
During the tour, Mr. Obeng was taken through the company’s advanced solar infrastructure, engineering processes, and long-term energy management systems.
Senior officials of AKA Energy Systems provided insights into how the technology can be adapted to meet Ghana’s power needs while reducing reliance on fossil fuels.
“This project is not just about megawatts. It’s about energy security, industrialization, and jobs for the people of Gomoa Central,” Mr. Obeng said after the facility visit.
He added that “Seeing the technology firsthand confirms that solar can be a real solution for powering factories and homes reliably.”
The 270MW solar plant forms the energy backbone of the Gomoa Special Economic Zone, a project the MP says will position the area as a competitive hub for manufacturing and exports under the African Continental Free Trade Area, AfCFTA.
According to Mr. Obeng, Africa’s industrial future hinges on solving the power problem first.
“Too many countries try to attract factories before fixing energy. We are determined not to put the cart before the horse. Before industries arrive, the power must already be here,” he explained.
He noted that the partnership with AKA Energy Systems reflects a deliberate shift toward clean, affordable, and sustainable energy to drive Ghana’s next phase of growth.
The MP added that the project will create thousands of direct and indirect jobs during construction and operation, while also lowering electricity costs for businesses within the zone.
“The future belongs to those who prepare for it. With abundant, reliable, and affordable energy, Gomoa Central can become one of the most attractive industrial destinations in West Africa,” he concluded.
Negotiations on the final investment and implementation timeline for the 270MW facility are expected to continue in the coming months.
By Edem Mensah-Tsotorme
The Member of Parliament for Dome-Kwabenya, Elikplim Akurugu, in partnership with the Ga East Municipal Assembly, has begun rehabilitation works on the road leading to the Ga East Municipal Hospital to improve access and ease movement for residents and patients.
Speaking on the project, the DRIP Coordinator for the Ga East Municipal Assembly, Seth Agboyie, said the team had already worked on the Kwabenya stretch and part of Ablaje under its road reshaping programme.
He explained that although work had to be paused at Ablaje due to pressure, the team returned to complete the current stretch.
He noted that last year, the assembly implemented a programme where teams moved into each electoral area for about ten days to reshape major roads before moving to other communities.
According to him, the current works are a special intervention targeting roads that have become severely damaged due to the rains.
Mr. Agboyie added that the project had faced some delays due to heavy rainfall but resumed when the weather improved.
He said the team is working on a 1.2-kilometre stretch, with about 720 to 730 metres already completed.
He revealed that the intervention was partly supported by a GHS 14,000 contribution from the health workers at the Ga East hospital, which helped facilitate the works.
Residents of Dome-Kwabenya welcomed the project and praised the MP for initiating the road rehabilitation.
They said the intervention was timely and would ease movement, especially for patients and residents who rely on the road to access the hospital.
They noted that the road leading to the hospital had been in a poor state for several years, making it difficult and uncomfortable for patients, drivers, and residents who use the facility.
They explained that the situation often caused delays in accessing healthcare and increased transport difficulties, especially during the rainy season.
Some residents, however, urged contractors to ensure quality work, warning that poorly executed roads often deteriorate quickly.
They called for durability in the construction to prevent a return to bad conditions.
Others also appealed for more development projects across the constituency, saying additional road improvements would further enhance living conditions and demonstrate continued commitment to the area.
By: Jacob Aggrey
