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TGMA fashion falls short of expectations  — Fashion PR

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• Faith Ocloo
• Faith Ocloo

 The 2025 Telecel Ghana Music Awards (TGMA) may have delivered on its promise to celebrate musical excellence, but when it came to fashion, the red carpet left much to be desired, according to fashion publicist Faith Senam Ocloo.

In a candid review of the eve­ning’s fashion, Ocloo expressed disappointment at the overall styling and presentation of many of the night’s attendees, noting that only a handful truly em­braced the glamour and creativity expected on such a major plat­form.

Ms Ocloo said this in an inter­view with The Spectator Agoro in Accra last week.

“The overall fashion at this year’s TGMA was a little disap­pointing, honestly, we had very few great looks on the night com­pared to the number that didn’t look red carpet-worthy.”

While acknowledging the efforts of some talents who exhibit­ed thoughtful styling and clear fashion direction, Ocloo criticised the majority for playing it safe or failing to deliver cohesive, well-executed outfits.

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She pointed out that despite years of public scrutiny, many industry players still fall short in their red carpet presentation.

“This is the biggest night for Ghana’s music industry, and I would expect people to show up really fashionable,” she said.

According to Ms Ocloo, although there is growing interest in bold fashion statements, the local industry still lacks the robust styling, grooming, and creative direction needed to elevate fash­ion standards at such high-profile events.

She highlighted Empress Gifty, Fella Makafui, and Piesie Esther as among the few who stood out with polished yet safe looks, add­ing that while they were not “out of this world,” they managed to pull off strong fashion moments.

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Ms Ocloo also drew comparisons with other continental events, particularly the Africa Magic Viewers’ Choice Awards (AMVCA), which she praised for building a strong fashion ecosystem involv­ing stylists, designers, glam teams, and the media.

“What the TGMA is currently lacking is that sense of intentionality and coordination,” she said. “We need to treat our award shows as platforms for creative storytelling, not just appearances.”

She further empha­sised the need for deeper investments in fashion education, bet­ter collaboration with local designers, and a red carpet culture that prioritises individual­ity and excellence.

Reflecting on the night, Ocloo acknowledged the significance of the awards in spotlighting musical talent but noted that the event’s production and fashion execution still have room for improvement.

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“It’s a reflection of the broad­er creative economy – we’re still on the path. But with more collaboration between music, fashion, and media, the TGMA can become a truly iconic night for Ghanaian pop culture,” she con­cluded.

Entertainment

Ghana music awards UK appoints Doreen Avio as public relations officer

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The Ghana Music Awards UK (GMA UK) has appointed Ghanaian media personality Doreen Avio as its new Public Relations Officer.

The announcement was made in a press release issued in London on April 30, 2026.

Organisers said her appointment comes at a crucial time as the awards scheme prepares to mark its 10th anniversary this year.

According to the statement, she is expected to strengthen the organisation’s communication strategy, improve audience engagement, and increase its global visibility as it enters a new phase.

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They described her as an experienced journalist and broadcaster with a strong presence in the entertainment industry.

She has hosted and moderated several major events, including the Ghana Music Awards UK, Ghana Party in the Park, and the EMY Africa Awards.

She currently serves as a co-host on Daybreak Hitz on Hitz FM and also works as a presenter on Joy Prime TV.

Organisers said her academic background in strategic communications and branding adds to her suitability for the role. They also highlighted her philanthropic work through her foundation, which supports the education and welfare of girls.

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GMA UK noted that the awards scheme remains committed to promoting Ghanaian music and culture on the global stage. Over the years, it has provided a platform for collaboration and recognition of Ghanaian artistes, particularly within the diaspora.

Management of the organisation expressed confidence that her appointment will help advance its mission and strengthen its position as a leading platform for Ghanaian music internationally.

By: Jacob Aggrey

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Piesie Esther targets 3 top prizes at 2026 Telecel Music Awards

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• Piesie Esther
Piesie Esther

Ghanaian gospel dynamo, Piesie Esther, has expressed her readiness to take home the Gospel Artiste of the Year, Telecel Most Popular Song of the Year and Traditional Gospel Song of the Year awards at this year’s Telecel Ghana Music Awards.

The musician with many years of success under her belt in the gospel music industry has been nominated for three categories at this year’s Telecel Ghana Music Awards.

Piesie Esther was nominated for Gospel Artiste of the Year, Traditional Gospel Song of the Year, and Most Popular Song of the Year with her smash hit, Nyame Ye.

The award-winning musician believes that she had a wonderful year in 2025, which deserves recognition.

According to her, with over 36 shows, millions of streams enjoyed by her Nyame Ye song, coupled with numerous brand engagements, she was in a pole position to outwit other competitors.

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“Family, I need your love and support now more than ever! I’ve been nominated at the Telecel Ghana Music Awards and we’re going all out for the win! ,” she noted.

She called on all and sundry that “Every single vote counts, and I truly appreciate your continuous support. Let’s do this together.”

This year’s Telecel Ghana Music Awards is slated for May 9, 2026 at the Palms Convention Centre in Accra.

By Edem Mensah-Tsotorme

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