Features
How to sell during COVID-19 By Emmanuel Kwabena Abrompah
If there will ever be a time to dig deep into our core as Salesmen to sell, then it is now. And If there will ever be a time to handle great objections to sell, it is now. Lastly, if there will ever be a period of time to experience rejections and delays in closing, it is now.
2020 is certainly a turning point in modern human history. The impact of the pandemic is having a ravaging effect on businesses across the world.
Here are some suggestions that you can apply as you sell during the pandemic.
You are on the frontlines.
Sales professionals have always been onthe frontlines. Do not be afraid toapproach prospects and clients to offer solutions. There are many people, and organizations out there thatneed solutions to their problems. Step out there and offer that solution. Front liners are brave despite the obvious odds.
Use the soft approach
With the avalanche of information at the disposal of the client, the days of pushy sales are long gone. This is not the time to do pressure selling – it has never worked and will never work. You must be a sympathetic and empathetic sales professional. Some of the accounts and pay points are dealing with dwindling revenues and escalating overheads. Don’t add to their headaches. When you get in touch ask about the welfare of their businesses and their families. When the situation improves, you will be rewarded.
Do not be a lamenting Sales professional.
Ask the average sales person why he missed his imperatives. He will blame everything except himself. The economy, exchange rate, the competition is offering something better, the weather, inflation, poor customer service, no selling literature, our prices are in the roof, commissions are low, no training, management bureaucracies, etcetera etcetera.
And now we have the novel and mother of all excuses – C19.Do not try to write another version of the book of Lamentation of the Bible. Instead explore ways you can become better. Sales is scientific, with no short cuts. The only way to stop lamenting is to follow the rudiments of sales.
Be positive minded
I dare say that our minds are under siege. We have been arrested by the barrage of negative information propagated by mainstream and social media. It is as if there is a trophy to be won for the media house that will be first to break C19 story. Social media is the worst culprit, where a lot of fake news is being circulated creating fear and panic. The effect of all this on the sales professional can be damaging. We have to be mentally strong to handle objections and deal with sales related issues. We cannot allow our minds to be damping sites.
Denis Waitley in his book – Safari to the Soul talks about the placebo effect. Volunteers are treated with experimental drugs whose effect is tested by measuring the difference in response to the powerless placebo and to the drug. Some group of volunteers who had just had their wisdom teeth extracted were given morphine to alleviate their pain, the others swallowed a placebo they believed to be a powerful pain killer. Many of the placebo recipients said they experienced dramatic relief from their pain, believing they had been given morphine too. However, when a drug that blocks the effects of the natural endorphin was given to them, the pain returned almost immediately. That test, and many others, have confirmed something very important: When a patient believes he has been given a pain reliever, the brain releases chemicals to substantiate their belief. In short, the placebo effect is an act of faith.
Feed your mind with positive things. Read the books that will make you strong. Listen to country or jazz music to calm you down. Everything starts from the mind, and so be positive.
Maybe we are in for the long haul, this is the time that all frontline sales professionals must rise up to deliver.
Go make it happen.
THE WRITER IS A SALES CONSULTANT
+233 (27) 339 7717
Kwabena.abrompah@gmail.com
In a country like ours in which we are aware of our challenges, all that is required is focusing on strengthening our institutional processes by making them more robust and transparent. In this regard, investment in digitilisation must be prioritised since the human element to cut corners is inherent in the psyche of some people and therefore cannot be trusted to do the right things out of their own volition.
Enforcement of existing laws and regulations must be reviewed to see what is working, which ones have to be tweaked to be able to address current challenges, and those that have become obsolete and must be discarded.
One issue that needs to be given priority attention is remuneration. A former President is alleged to declare that we pretend to pay workers and they also pretend to work. This indeed sums up the quandary facing government after government. Workers’ salaries are crucial in the fight against corruption. A realistic living wage must be given to workers; otherwise, they will seek avenues to address their personal budget deficit.
On day one, what should engage the attention of government is Energy, making it available and affordable. The industrialisation agenda cannot be successfully executed without power that is readily available, reliable, and affordable. Solar energy must be factored in the quest for affordable and reliable power for industry.
The fuel sector issues must be urgently addressed so that it can impact positively on the transportation sector, which plays a key role in the supply of goods and services. The railway infrastructure plan linking places like Boankra Inland Port to prolong the lifespan of our roads and to fast track distribution of goods from the Capital City to the inland areas of the country should be a top priority item.
A well-structured system linking industry to academia must be quickly established to serve as a catalyst towards the industrialisation drive. Research findings from the universities must be channelled to captains of industry in a timely manner. Effective channels of communication should be established to facilitate shorter product-to-market times.
An effective mechanism for fishing out needy but talented children must be established, as well as a sponsorship package for talented individuals who are needed for certain critical areas of the economy — what I term critical investment in education.
Certain changes must be made in the constitution, particularly the appointment of the heads of certain constitutional bodies or institutions. This is to ensure that the Executive arm of government does not wield too much power to ensure accountability and checks and balances really work.
The Attorney General’s Office must be detached from the Executive arm of government. The Nolle Prosequi provision must also be amended to compel the Attorney General to give an explanation of why he or she is declining to prosecute a particular case or discontinue it. The provision that protects sitting Presidents from prosecution must also be reviewed.
The punishment for some of our laws needs a review. We must review the removal of CJ provision to ensure the independence of the Judiciary.
Above all, there must be a mindset of change, i.e., a paradigm shift from inability to capability. Inferiority complex must give way to a pacesetters mentality, and all will be well. God bless.
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Features
The impact of emotional surgery and emotional elysium on neurological and neurosurgical procedures
Abstract
THIS comprehensive review aims to explore the impact of emotional surgery and emotional elysium on neurological and neurosurgical procedures. We examine the scientific literature on these approaches, including their definitions, theoretical frameworks, and applications. Our analysis highlights the potential benefits and risks of these approaches and discusses their implications for practice.
Introduction
Neurological and neurosurgical procedures are complex and delicate, requiring precision and accuracy to achieve optimal outcomes. Emotional surgery and emotional elysium are two innovative approaches that have the potential to enhance the success of these procedures. Emotional surgery involves the use of art and other creative techniques to promote relaxation and reduce stress, while emotional elysium focuses on cultivating positive emotions and promoting emotional well-being.
The Role of Emotional Surgery in Neurological and Neurosurgical Procedures
Emotional surgery has been shown to be effective in reducing anxiety and stress in patients undergoing neurological and neurosurgical procedures. By promoting relaxation and reducing stress, emotional surgery can help patients prepare for procedures, leading to improved outcomes and faster recovery times.
The Role of Emotional Elysium in Neurological and Neurosurgical Procedures
Emotional elysium has been shown to be effective in promoting emotional balance and resilience in patients undergoing neurological and neurosurgical procedures. By cultivating positive emotions and promoting emotional well-being, emotional elysium can help patients cope with the stress and trauma associated with these procedures, leading to improved outcomes and enhanced quality of life.
Benefits of Emotional Surgery and Emotional Elysium
The benefits of emotional surgery and emotional elysium in neurological and neurosurgical procedures are numerous. These approaches can:
- Reduce anxiety and stress: Emotional surgery and emotional elysium can help patients manage anxiety and stress, leading to improved outcomes and faster recovery times.
- Improve emotional regulation: Emotional surgery and emotional elysium can help patients regulate their emotions, leading to improved mental health and well-being.
- Enhance patient experience: Emotional surgery and emotional elysium can improve the patient experience, leading to increased satisfaction and improved outcomes.
Conclusion
In conclusion, emotional surgery and emotional elysium are two innovative approaches that have the potential to enhance the success of neurological and neurosurgical procedures. By reducing anxiety and stress, promoting emotional balance and resilience, and improving patient experience, these approaches can lead to improved outcomes and enhanced quality of life for patients undergoing these procedures.
Recommendations
- Further research is needed: More research is needed to fully understand the benefits and risks of emotional surgery and emotional elysium in neurological and neurosurgical procedures.
- Integration into practice: Emotional surgery and emotional elysium should be considered for integration into practice, as they may offer a valuable tool in the treatment of a range of neurological and neurosurgical conditions.
By exploring innovative approaches like emotional surgery and emotional elysium, we can improve patient outcomes and enhance the quality of life for individuals undergoing neurological and neurosurgical procedures.
BY ROBERT EKOW GRIMMOND-THOMPSON
