Features
Maximising business opportunities available under the AfCFTA
Five villages, namely, Menpeasem, Abuburo, Bankyeasa, Suronipa, and Nkwaepa previously existed as independent towns not having anything to do with one another during which time they encountered difficulties in their socio-economic development. The difficulties they encountered taught them one lesson, that is, the need to come together and cooperate in a way that will help them to pursue their common agenda of economic development. African countries have been struggling over the years to find a lasting solution to the problem of coming together in a form of unity to promote their continental interest, having failed in a way to successfully set up Organisation of African Unity (OAU) which has now become the African Union (AU). Despite this, not much has been achieved by way of continental economic development for which reason African countries have found the need to set up the largest trading bloc in the world. This bloc, if successful, will be to the benefit of African countries since it will promote huge volumes of trade among the countries on the continent.
BUSINESS OPPORTUNITY
In other words, one great business opportunity provided under the African Continental Free Trade Area is the platform provided for all businessmen and women on the continent to take advantage of the situation and transact business with their counterparts from other parts of the continent. The potential benefits of the bloc have been belaboured time and again and what is left now is to put it into full practice for the entire benefit of Africa. This business opportunity has come at a time when African countries are expected to transact business among their own selves and thereby maximise benefits that can accrue from business transactions with one another. In terms of resources, Africa is a rich continent but in terms of exploitation of these resources for the benefit of its people, the continent is found to be lagging behind the rest of the world. With the formation of the continental free trade, Africa stands a chance of encouraging its business entities to rise to the occasion and maximise benefits from within Africa through intra African trade rather than through business transactions with other parts of the world even though such business transactions are also important.
TRADING WITH OTHER COUNTRIES
Trading with countries outside Africa is good but the point being made is that the continent of Africa provides a huge opportunity for countries on the continent to align themselves with one another and promote trade among themselves. If this is done economic growth will take place within the continent and thereby help in the promotion of economic growth for all Africans. This is one fact that cannot be run away from, and all African countries must remain committed to this truth. Such commitment to intra African trade is what is needed by all countries in the continent to generate internally induced economic growth. It is this growth that is needed to improve upon the welfare of people on the continent and to make life better than it is today for all Africans. However, to be able to generate internally generated growth and make life better for people on the continent, African businessmen and women ought to keep to the use of applicable standards. It is the use of such relevant applicable standards that will help business entities on the continent to take advantage of the continental free trade.
STANDARDS AND SPECIFICATIONS
Applicable standards are meant to ensure uniformity of standards and specification so that the characteristics of imported products to any African country will be the same irrespective of where it is imported from. This will make all forms of products fit- for- purpose and ensure fairness in trade as well as promotion of large volumes of trade on the continent. A standard serves as a guide for businesses to do what is right and avoid unacceptable practices.
Such guiding principles and practices as approved by national standards bodies kept in form of a document, in form of rules, guidelines or characteristics for products and their related processes or production methods. Compliance with relevant standards implies that for whatever is produced for a market, be it local or international, the applicable standards will have to be obtained and applied to the products or processes concerned. What this means is that any business entity that wants to produce soap, textiles, footwear and food items ought to look for the relevant standards and apply them in their production process. Companies that have been able to do this supply goods not only to local markets, but also foreign or international markets. The time has, therefore, come for business entities in the country not to go about production in the same old ways of doing things but explore new areas in the application of standards to make them more competitive in the local and international markets.
FIGHTING FOR TRADE SECRETARIAT
The President of the Republic of Ghana, H.E Nana Addo Dankwa Akufo-Addo, has done everything he can to ensure that the Continental Free Trade Secretariat is set up in the country. This will come with several benefits to the nation, but more benefits can be derived, if business entities in Ghana here explore greater opportunities in terms of applying relevant standards so as to make themselves highly competitive in local and international markets on any part of the continent in order to bring in the needed revenue for economic growth. Even though the African trade bloc is important to the continent, we can only make adequate use of it if we focus on applicable standards in whatever is produced or manufactured for neighbouring countries. Without this there will be disagreements and trade dispute among the countries on the continent.
AVOIDING TRADE DISPUTES
Trading blocs in various parts of the world that are functioning well and promoting the interest of their bloc members often encounter disputes with one another or among themselves even when standards are being adhered to. If these standards are not adhered to by members of any trading bloc, the result will be a tremendous rise in trade related issues. This explains why African countries must pay attention to applicable standards and ensure that there is uniformity of purpose as far as trade with one another is concerned. Seen in this light, it will not be automatic for Ghanaians to just export their products to any parts of the African market but to ensure that all outputs conform to relevant standards, processes and systems to ensure quality as well as safety, good health and protection of the environment for consumers of these products. This is achievable, so all Ghanaian business entities as well as others operating in the country must make themselves relevant through application of standards and systems in line with best international practices.
THE journalist is a hunter. He goes after human rats and grasscutters personified, matters about whom he can salt and spice and present as news. The fatter and juicier the catch, the better, because sensation is essentially our cup of tea.
Our job is to sell news and sell it in grand style.
Because the journalist is a hunter and is created with a special kind of nose for sniffing out news, he is usually not welcome in many places. He is seen as someone who has been born to make people uncomfortable.
The problem is that some people don’t want things written about them even if it is promotional and favourable. When it entails publishing their pictures alongside the story, they are doubly scared.
“Please, don’t use my picture. People will think I’ve got money and come for loan,” someone told me.
Anyhow, journalists are seen as intruders, undesirables, born with plenty of okro in the mouth; maybe some also in the nose. Some of my friends are no longer too close because they fear I’d give them full coverage in the Sikaman Palava column. Ha ha ha! What a funny world!
Well, people like my Uncle, Sir Kofi Jogolo, my former classmate and born-mathematician, Kwame Korkorti, and ex-football star cum human-salamander Kofi Kokotako don’t mind featuring in the hilarious inches of this column. Kofi Owuo alias Death By Poverty is one personality who has to be mentioned in this palaver.
These are people who are going to live long, primarily because they see the world as one big ball of fun. When Kwame Korkorti was told that his dear mother was dead at home, he smiled and asked the bearer of the message whether his mother had cooked the afternoon meal before claiming she was dead. Until her death, Korkorti ate his lunch at his mother’s end.
When my Uncle Kofi Jogolo was picked and lost 1,500 dollars and a good amount of Sikaman currency, he didn’t lament the loss. Instead he was amused. In fact, he was almost glad about it, because he grinned from ear to ear, stroked his delicate moustache and congratulated the thief, adding that “He is smarter than I am.” Yeah, Jogolo is the man who employs a Swedish barber to trim his moustache.
And when Kofi Kokotako was unemployed and was nearly hit by an articulated truck, he called the driver a fool. “The idiot should have killed me,” he said to me. “Didn’t he know I was unemployed and suffering?”
Today, Kokotako is employed as a Reverend and is not doing badly at all. Thanks to the regular silver collection.
And what about Kofi Owuo, the celebrated poor man. His wife left him not because he was poor, but because he swore in front of her that he would never prosper.
The following dawn the wife packed bag and baggage and went back to her parents and told them all about her husband’s alliance with poverty. Her parents were bewildered and called the alliance unholy. They had no option than to send back Owuo’s drinks to end the marriage.
Kofi Owuo alias Death By Poverty did not contest the issue. He was more engrossed thinking about how to become poorer than to contest what he called a frivolous matter. The wife could go to hell, he said. These are people longevity smiles upon. Nothing worries them.
Getting back to talking about journalists. I’d say that anywhere there is journalism, the issue of press freedom is not too far away. Is the press free? That’s one question foreigners want answer to when they are on visit.
Well, journalists celebrate a yearly WORLD PRESS FREEDOM DAY to drum home the idea of press freedom as a very important thing in the practice of journalism.
This year’s was celebrated almost a fortnight ago but people didn’t see much of us because we are normally not good celebrants. We should have mounted a float to roam the entire capital, dancing asaboni to brass band music just like PTC did recently.
Although journalists are known to be very good dancers because they walk very much, on that day, they were all busy writing. It was the Minister of Information, Mr Kofi Totobi Quakyi who saved the day by addressing a forum organised to mark the day.
He is a man I’ve always admired since his radical university days. He spoke much on press freedom, cautioning the press not to abuse the freedom granted by the Fourth Republican constitution, but to use it for the progress of society.
Well, press freedom has been defined by many journalists as the freedom to ‘write nonsense’. This definition is not quite accurate. I asked one staff reporter to define press freedom. It took him fifteen minutes to put up something.
“Press freedom is the freedom that is enjoyed by the press that enables journalists to publish or broadcast any kind of material so long as it is absolutely true, is not libelous and slanderous, and is not against the national interest.”
I gave him eight out of 10, a straight A. I guess every journalist is old enough to know that certain things he or she writes is for or against the national interest. We certainly must guard against writing against the national interest; that is very important.
There is also the question of criticising government. The government can be criticized, so long as the criticisms are genuine and the President and his ministers are not insulted and called names. Let us criticize, but let us do it decently so that the journalistic profession can be revered, and its nobility acknowledged. We are not war mongers, are we?
One area in which journalists are not spoken well of is the complaint that they misquote people. Journalists sometimes misquote people, but in four out of five complaints it turns out that nobody is misquoted after all.
When we interview people they say things unreservedly and we publish unreservedly. When the publication is out and their friends or superiors read it and accuse them of having said too much to the press, then they start claiming they were misquoted.
We have encountered these ‘misquotation palaver’ every now and then and reporters are usually accused of this transgression. However, when they bring out their note-books or recorders, it is realised that they wrote nothing out of the way. “Book no lie”.
My advice to people who deal with the press is that if they do not want anything written, they shouldn’t say it. What they want to say is OFF-RECORD, then of course, there is no reason to say it. When you say it, you’re taking a risk. In that instance, you can’t also claim to have been misquoted or words put into your mouth.
And it isn’t every journalist who would be circumspect in matters that are supposed to be off-record, because journalists often want to be as sensational as possible to make their stories saleable. So say just what you want to see published and you won’t later regret it and claim you were misquoted.
Well, I’m not holding brief for journalists, because a few of us are notorious for colouring our reports sometimes sand-papering the words so much that they look very bright in front of readers.
As I once said, when the police tells one such notorious pressman that the thief stole a brown goat, the pressman would want to know whether the goat was bearded. Of course, the police would say ‘Yes’.
However, in the press report, it appears, “A gang of notorious goat-thieves were apprehended in the early hours of yesterday. In the car in which they were riding was a brownish-red goat having a long beard. Upon further examination, it was realised that the goat also had a greyish moustache.”
When the story appears, the police are naturally disturbed. A single thief turns out to be a gang of thieves. The goat also becomes a chameleon and changes colour to brownish-red. And a moustacheless goat overnight wears a greyish moustache whether you like it or not. Luckily the journalist does not add that the moustache was trimmed by a Swedish barber.
Yes, we have a few of such mischief-creating, chronically notorious journalists. But they are one in a hundred. In any case, we make the world. And we shall always do our best to make it a happy place to live in.
This article was first publish on Saturday, May, 20, 1995
When I hear of people who are of the opinion that they cannot make it in life unless they travel abroad, l become sad.
Whenever I see on TV, news of people, that is migrants who have drowned in the Mediterranean Sea, while attempting to cross to Europe, l become filled with sadness and then anger.
The underlying factor is desperation born out of loss of hope, in life. When an individual tends to believe that his only hope of making it in life is to travel abroad, the risk of dying at sea, does not deter him or her.
The role of some pastors on shaping the mindset of people, especially the youth, leaves much to be desired. You hear them declaring on various media platforms how they can pray for you to get a visa to travel abroad, instead of encouraging them to find something to do to improve their lives as the Bible teaches that God will bless the work of their hands.
The GREATER WORKS CONFERENCE is geared towards renewing the minds of people with a specific focus on people of African descent to rid themselves of the negative perception of lack of capacity to excel in life.
Pastor Mensa Otabil believes that every human being, no matter the skin colour, was created in the exact image of God and therefore has the capacity to do exploits.
The whiteman was not created in the image of God while the Blackman was created in the image of something other than God. The Black person therefore can achieve whatever the whiteman can achieve.
The development in terms of industrialisation that is lacking which has generated unemployment for the youth, is due to lack of effective leadership. The lack of moral integrity in society, is what is causing the lack of job opportunities, which is as a result of corrupt acts which drive away private investment.
A culture of inferiority complex exists which needs to be dealt with, so the African can develop the self worth necessary for personal development which can then result in capacity deployment to avhieve personal goals.
Success in life begins with the individual’s recognition that he or she is capable of achieving the dreams he or she has conceived in his or her mind. The Bible teaches that the fear of the Lord is the beginning of wisdom, and the knowledge of the holy is understanding according to Proverbs 9:10.
Christianity was the driving force behind the development of Europe because no society can sustain development without high moral values. GREATER WORKS therefore is a deliberate project to shape the minds of people, especially the youth, who will become the leaders of our future, to prioritise morality in their daily lives.
This is the only way to see a massive transformation in every aspect of our lives as Ghanaians and Africans in Ghana and the rest of the continent.
Since the inception of the GREATOR WORKS CONFERENCE, it has made a lot of impact in the lives of many people from the youth up to the senior citizens level. I recall the testimony of a church member who was motivated and pursued higher education and became one of the youngest Chartered Accountants in this country. Year after year, the impact of the conference has been enormous and lives in Ghana and across the continent, are being transformed.
Black people have started regaining their self confidence and the youth have started getting into areas that previously were considered out of bounds. At a personal level, certain ideas that some years ago, l would have not dreamt about suddenly has become realistic dreams.
The Christian lifestyle has impacted on my children and those close to me. Mindset change starts with one individual, then another and then gradually it spreads like a viral infection until a critical mass is attained and them a massive impact. There is hope for the future.
By Laud Kissi-Mensah
