Entertainment
COVID-19 restrictions:Will the entertainment industry bounce back?
The continuing COVID-19 crisis is undoubtedly creating enormous uncertainty and change in the running of affairs in the entertainment industry across the world.
For this reason, one of the questions with no clear-cut answer on the minds of stakeholders is, when will the industry return to normal considering the devastating effect of the pandemic?
Some players in the entertainment industry had made significant job cuts and business changes to survive the initial disruption in the COVID-19 crisis, but with the continuing restrictions, recovery will be ‘a hard nut’ to crack.
Following the lifting of COVID-19 restrictions in Ghana somewhere last year after the Ghana Health Service told a good news of drastic reduction in number of people infected it was all Joy for the entertainment industry.
All those in the value chain, ie, musicians, actors, comedians and comediennes, event organisers,movie producers, equipment suppliers, among others were confident that some of the loses made in the past, would be recouped.
As a result, they started mapping up strategies to comeback from a tough time, even though business was not as usual.
This brought some smiles to many stakeholders who were gradually getting onto the right path to take off.
Unfortunately, all of these hopes where dashed last Sunday, January 31,2021, when President Nana Addo Dankwa Akufo-Addo during his 23rd COVID-19 update announced a ban on some entertainment events.
“So, fellow Ghanaians, until further notice, funerals, weddings, concerts, theatrical performances, and parties are banned,” he said.
The President further added that beaches, night clubs, and pubs continued to remain shut.
This had once again caused players in the industry to bite their fingers, as artistes, events organisers, event venue owners, and some traders in the sector would not be able to recoup revenue lost.
Though some stakeholders in the value chain have resorted to new avenues in the digital space, the revenue generation is not quite satisfactory comparable to what they used to rake.
This notwithstanding, it is becoming obvious that for companies and players in the entertainment industry to survive, there is the need to break old models and build new ones that would ensure a return to growth.
It would mean that these players need to research into the changing needs of patrons in this COVID-19 era and satisfy them, but how sustainable it would be, is another question begging for answers.
By Edem Mensah-Tsotorme
Ms Angel Adjei-Yeboah has been crowned winner of the maiden edition of the Miss Teen Western pageant, emerging top at a colourful grand finale held on May 23, 2026.
She beats off keen competition from a pool of talented contestants to secure the crown, with Alberta Yaaba Ackah finishing as first runner-up, Edith Nico placing second runner-up, Margaret Yaa Ankomah as third runner-up, and Cindy Anderson Bondzie as fourth runner-up.
The grand finale marked the climax of weeks of intensive grooming, cultural exposure and community engagement activities by the contestants, organised by Carilex Productions.
Before the finals, contestants undertook a cultural and educational tour to the Bisa Abrewa Museum in Nkontompo, Sekondi-Takoradi, as part of efforts to enrich their understanding of Ghana’s history and identity.
Madam Princess Antwi, Chief Executive Officer of Carilex Productions, described the maiden edition as a success, noting that it had laid a strong foundation for nurturing talent while also creating awareness about drug abuse and HIV/AIDS.
“This maiden edition has been a remarkable journey, and we are proud of how far these young ladies have come. It has never been just about beauty, but about building confidence, discipline, and a strong sense of identity,” she said.
According to Madam Antwi, the pageant seeks to raise a new generation of young leaders who are grounded in Ghanaian values and prepared to contribute meaningfully to national development.
“These young girls are the future, and through this platform, we are equipping them with the knowledge, confidence and voice to make a difference in their communities and beyond,” she stated.
Ms Adjei-Yeboah is expected to champion initiatives focused on youth development, education, and cultural promotion as part of her reign.
The Miss Teen Western pageant seeks to provide a platform for young girls to discover their potential, build confidence, and contribute meaningfully to society. –GNA
Ms Angel Adjei-Yeboah has been crowned winner of the maiden edition of the Miss Teen Western pageant, emerging top at a colourful grand finale held on May 23, 2026.
She beats off keen competition from a pool of talented contestants to secure the crown, with Alberta Yaaba Ackah finishing as first runner-up, Edith Nico placing second runner-up, Margaret Yaa Ankomah as third runner-up, and Cindy Anderson Bondzie as fourth runner-up.
The grand finale marked the climax of weeks of intensive grooming, cultural exposure and community engagement activities by the contestants, organised by Carilex Productions.
Before the finals, contestants undertook a cultural and educational tour to the Bisa Abrewa Museum in Nkontompo, Sekondi-Takoradi, as part of efforts to enrich their understanding of Ghana’s history and identity.
Madam Princess Antwi, Chief Executive Officer of Carilex Productions, described the maiden edition as a success, noting that it had laid a strong foundation for nurturing talent while also creating awareness about drug abuse and HIV/AIDS.
“This maiden edition has been a remarkable journey, and we are proud of how far these young ladies have come. It has never been just about beauty, but about building confidence, discipline, and a strong sense of identity,” she said.
According to Madam Antwi, the pageant seeks to raise a new generation of young leaders who are grounded in Ghanaian values and prepared to contribute meaningfully to national development.
“These young girls are the future, and through this platform, we are equipping them with the knowledge, confidence and voice to make a difference in their communities and beyond,” she stated.
Ms Adjei-Yeboah is expected to champion initiatives focused on youth development, education, and cultural promotion as part of her reign.
The Miss Teen Western pageant seeks to provide a platform for young girls to discover their potential, build confidence, and contribute meaningfully to society. –GNA
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