Entertainment
Lamar Berko: Translating love for jewellery into big business
Growing up, Ghanaian entrepreneur Lamar Berko had a love for jewellery which has endured till today and has seen him become a top jeweller.
Lamar, who is based in the UK, runs LB Jewellers which caters to clients from around the world.
In an interview recently, he indicated that coming from humble beginnings, he was self-motivated and that has pushed him to success in the jewellery industry.
“Motivation I believe was just me. I say that because as a young boy I loved jewellery, fashion is an integral part of me. My uncle trusted me to sell his watch that I was fascinated about. Though he didn’t believe I could sell it because it was expensive, I did.
“From then, he gave me more watches to sell. I realised I had to expand, so I used social media to promote my business,” he said.
According to Lamar Berko, building the LB Jewellers brand has not been an easy journey. “Building the brand till now has been a lot of hard work, burning the midnight oil, humility, honesty and the fear of God.”
Speaking on how he is making it as an African in such a global industry, Lamar Berko said, “Though I have never been about race it was interesting to find out most people would rather purchase from others even though they know your product is good because you are new in the industry.
“It was very disheartening to find out people did not want to believe in my brand. And it’s not just me, it happens to a lot of new business owners. I decided not to let the system define me or my future. So I pushed, I invested in advertising and I made sure my quality and service was beyond what people were used to,” he said.
While the people who patronise his jewellery seem to be mainly successful people, Lamar said he does not have preferences when it comes to his clientele.
“I am not biased when it comes to my clients, I am very open. My clients mostly find me. I believe successful people seek to have the best things in life. They work hard for their money so they believe in quality and durability,” he stated.
The 28-year-old is an example of how when young people are trusted and encouraged, they can do great things.
Lamar is of Ghanaian descent and has already started extending a hand to help with the development of the youth in Ghana.
He is a supporter and main sponsor of Ghana’s Greengen FC. His main focus is to unearth and promote young talents to become great.
He concluded that LB Jewellers is passionate about Africa and will continue to provide quality service to its growing clientele.
Source: graphic.com.gh
Guinness Ghana has announced a new annual prize package for winners of the Album/EP of the Year category at the Telecel Ghana Music Awards (TGMA), as part of efforts to support the country’s music industry.
The company said beginning from the 27th edition of the awards, the winner of the category will receive a GH¢100,000 cash prize, funding support for a music video for their next project, and a curated album listening experience.
According to Guinness Ghana, the initiative is aimed at promoting creative excellence and contributing to the growth of Ghana’s music ecosystem.
Head of Media and Partnerships at Guinness Ghana, Yaa Amoah-Owusu, said the category represents the highest level of artistic work in the industry.
“The Album/EP of the Year category represents the pinnacle of artistic expression — body of work, storytelling, and sonic identity. This package is Guinness Ghana’s way of recognising excellence and investing in the future of the artist and the industry at large,” she stated.
She added that the company’s support goes beyond recognition on awards night, as it seeks to create long-term value for artistes and the wider creative sector.
Guinness Ghana, a long-time partner of the awards scheme, noted that the initiative will also help increase visibility and audience engagement for the winning artiste’s future projects.
The nominees for the Album/EP of the Year category include Black Sherif for Iron Boy, Stonebwoy for Torcher, Gyakie for After Midnight, Medikal for Disturbation II, Wendy Shay for Ready, and Kweku Smoke for Walk With Me.
Head of Public Events and Communications at Charterhouse, Robert Klah, welcomed the initiative, describing it as timely support for the music industry.
“This is an important intervention from Guinness Ghana. It aligns with our commitment to celebrate and elevate Ghanaian music, while also creating tangible support for artistes,” he said.
He added that the move highlights the importance of albums and EPs as lasting creative works.
The announcement comes ahead of the 27th Telecel Ghana Music Awards, organised by Charterhouse, with Telecel as headline sponsor, media partnership from TV3, and support from Guinness Ghana.
Guinness Ghana Breweries PLC is one of the country’s leading beverage companies and continues to support arts, culture, and community development in Ghana.
By: Jacob Aggrey
GOMOA Central Constituency in the Central Region of Ghana was the place of attraction for this year’s Easter, as Member of Parliament (MP) for the area, Kwame Asare Obeng, affectionately called Aplus staged a four-day carnival.
The event started with a welcome bonfire night, where the people of Gomoa and some dignitaries proceeded through the principal streets of Gomoa Central on Thursday, April 2, 2026.
It continued on Friday with Highlife Night, which saw Kwabena, Bless, Dada Hafco, Kofi Nti, Ofori Amponsah, Samini and others rock patrons.
Saturday started with a walk from Obuasi through Afranse to Ekwamkrom, where a durbar of chiefs was held.
The night erupted with concert at Ekwamkrom headlined by Ghana’s Finest Sarkodie. Sarkodie indeed proved his mettle with back-to-back hit songs and engaging performance.
Patrons also enjoyed mind-blowing performances from Keche, Kuami Eugene, Tinny, Obaapa Christy, Sista Afia and many others.
On Sunday, which was the final day, witnessed packed performances from Patapaa, Kofi Kinaata, Jupitar, Kwaw Kese, Piesie Esther, and Amerado amongst others.
Patrons enjoyed exquisite catwalk on the runway as Smully Wear put together some local designers for a fashion show.
The likes of Aplus, MP for the area, Deputy GTA Boss Gilbert Aggrey (Abeiku Santana), New Media President Eugene Osafo Nkansah and Media Personality Kleff Maxwell Justice (KMJ) were all on the runway as models.
On each day, up and coming musicians had their time on the big stage to enthrall the audience.
Mr Kwame Asare Obeng in an interview with The Spectator expressed his appreciation to the traditional leaders of the area, the constituents, Corporate Ghana and all and sundry for their unflinching support.
He said the success of the maiden edition will lead to even a bigger one next year.
According to him, his constituents who own businesses like hotels, restaurants, other traders and drivers among others were able to cash out from the carnival, which was very satisfying to him.
“Empowering the community to make ends meet to cater for their families was important for me. I have engaged most of them, and they are happy with sales. This makes me very happy,” he said.
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