Profile
Salamatu Ahmed, Ghana’s only female Hausa sports broadcaster
In a field long dominated by men, she has turned her microphone into a tool for change, amplifying women’s voices, promoting gender equality, and challenging deep-rooted stereotypes in sports journalism.
In Ghana’s media landscape, especially in the arena of sports, Salamatu Ahmed stands out. Not just as the host of Iqra Radio’s popular morning show, but as the country’s only female Hausa sports broadcaster.
From humble beginnings in Lagos to an influential voice behind the microphone in Accra, her journey is one of boldness, resilience, and purpose.
“I grew up in a close-knit neighbourhood in Lagos where everyone looked out for each other,” she recalled in an interview with The Spectator on Monday. “There was no discrimination. I could enter any house, share a meal or even sleep over without raising eyebrows. That spirit of unity shaped my values.”
She said, her love for broadcasting was sparked by her father, who was an athlete and devoted news watcher. Her father loved sports and news and recounted how she used to sit with him, watching the newscasters and wondering how they memorised so much.
“I later found out they used a teleprompter-what a relief!” she said with a laughter.
Salamatu’s passion for football heightened during the France ‘98 World Cup. “I watched almost all the matches. That tournament made me fall completely in love with the game,” she said.
But it was not until years later that broadcasting became a real career path-and quite unexpectedly.
She recounted how a friend of hers was managing Hijra TV asked her if she knew anyone who could do Hausa sports for the TV station.
She grabbed the opportunity as she was not working at the time, saying “so I offered myself,” she explained. “That was how it all started.” From Hijra TV, she moved on to Baina TV and eventually found her home at Iqra Radio.
Though her original dream was to become an English-language sports anchor, Hausa unexpectedly became her breakthrough. “People always ask how I manage to do it in Hausa, and the fascinating part is I am a woman doing it. That’s what truly sets it apart.”
But the journey has not been without hurdles. As a woman in sports media, she has had to fight for access and respect.
“It is always difficult getting interviews. Some male counterparts do not like sharing contacts or information,” she said.
Salamatu recounted how early on, men would ask for sexual favours in exchange for job opportunities. She said it got so discouraging that she left job-hunting for a while and ventured into business instead.
Now firmly established in her field, she uses her platform not only to cover sports, but to push for systemic change. As a panelist on various forums and a vocal supporter of women’s football, Salamatu has advocated for increased investment, better pay, and more opportunities for female athletes.
“Why should male footballers be paid more for doing the same job?” she quizzed during the conversation. “Female athletes often do not get bonuses or incentives that make life easier for them. People label us feminists for speaking out-but isn’t it just fairness?”
She also spoke passionately about how female athletes face scrutiny that goes beyond performance. “Look at Barbara Banda of Zambia; she faced criticism for being too ‘masculine.’ Imane Khelif, the Algerian boxer, faced similar discrimination. It’s disheartening. People forget these women are excelling at their craft.”
In 2024, Salamatu’s influence reached the global stage when she was selected to represent Ghana at the Fourth Eurasian Women’s Forum in St. Petersburg, Russia. There, she joined other global leaders in conversations about empowering women in media, politics, and business.
“That experience showed me that our voices matter beyond our borders,” she said. “We are not just fighting for recognition here; we are part of a global movement.”
Away from the microphone, Salamatu is known for her bubbly personality. “I am a fun-loving person-anything fun, count me in! I love cooking, watching movies, and reading.”
She credits her background-a Muslim from a Zango family for instilling in her resilience and discipline.
After schooling in Lagos, she moved to Ghana and earned a diploma in Communication Studies from the African University College of Communications (AUCC), now African University of Communication and Business (AUCB).
Her greatest pride is being the only female voice doing Hausa sports broadcasting in Ghana.
“Until someone else comes along, I will keep holding this fort,” she said with a smile. “It is my biggest achievement so far.”
For young girls looking up to her, she urged them never to be intimidated but rather carve a niche for themselves and be unique.
“You do not have to sound like or look like everyone else. Just be you and be excellent,” she added.
By Esinam Jemima Kuatsinu
In a world where stories shape perceptions and influence change, Michelle Eyram Yorgbe, stands out as a compelling voice dedicated to using media as a tool for transformation.
An accomplished journalist and filmmaker, her journey is one marked by excellence, resilience, and an unwavering commitment to social impact.
Eyram’s story begins at Mawuli Secondary School, where her passion for the arts and communication first took root.
Even at a young age, she exhibited a deep curiosity about the world around her and a desire to tell stories that matter. This early interest would later blossom into a purposeful career in media and storytelling.
Her academic path led her to the National Film and Television Institute (NAFTI), where she pursued a Diploma in Film Directing and Script Writing.
At NAFTI, Eyram honed her creative instincts, learning to craft narratives that not only entertain but also educate and inspire.
Her training laid a strong foundation, equipping her with the technical and artistic skills needed to excel in the dynamic world of film and media.
Driven by a desire to engage more deeply with public discourse, Eyram continued her education at the University of Media, Arts and Communication – Institute of Film and Television (UniMAC-IFT), where she pursued a Bachelor of Arts in Broadcast Journalism.
Her dedication and discipline quickly set her apart. She graduated with First Class Honours and was named the Overall Best Student of UniMAC-IFT in 2024, a remarkable achievement that underscored her commitment to excellence.
But she’s not one to rest on her laurels. After that feat, Eyram advanced to the University of Media, Arts and Communication – Institute of Journalism (UniMAC-IJ) for her Master’s degree in Journalism. Once again, she distinguished herself academically, graduating as the Valedictorian of her cohort with an outstanding Final Grade Point Average of 3.94.
“It’s a big honour to graduate as the Overall Best Graduating student with an outstanding Cumulative Grade Point Average (CGPA) of 3.94 in the MA in Journalism,” she shared her joy with The Spectator.
“What makes it even more beautiful was coming out as the Valedictorian on two occasions. I am so proud. This would, however mean nothing without a direct impact of this on society,” she said.
Her academic journey reflects not only intellectual brilliance but also a relentless pursuit of growth and impact.
In 2025, Eyram’s excellence gained international recognition when she was selected for further studies in Norway through a partnership between UniMAC-IJ and NLA University College under the Erasmus Mundus Mobility Programme.
This opportunity marked a significant milestone, allowing her to expand her horizons, engage with global perspectives, and refine her craft on an international stage.
Yet, beyond her impressive academic achievements, what truly defines Eyram is her heart for service.
She is deeply committed to advocacy and social development, particularly in championing gender equity and supporting marginalised communities.
Her passion for making a difference has seen her actively involved in community initiatives that bring tangible change to people’s lives.
As a volunteer with the Ghanaian Heritage Organisation, an NGO founded by members of the Ghanaian diaspora, Eyram played a pivotal role in community development projects across the Volta Region. Notably, she contributed to efforts that provided boreholes to underserved villages, bringing clean and accessible water to communities in need.
As the organisation’s only member based in Ghana, her role was both unique and impactful, bridging the gap between local needs and diaspora support.
Her commitment to social change is further reflected in her role as a co-founder of the Dreams Impact Foundation, an initiative she established alongside her sisters.
Through this foundation, Eyram has offered support to vulnerable groups by distributing sanitary products to schoolgirls and prison inmates, while also providing essential items to widows in disadvantaged communities.
These acts of compassion demonstrate her belief that storytelling must go hand in hand with action.
Outside her professional and humanitarian work, Eyram is an avid reader and a lover of films. These passions continue to enrich her perspective, shaping her understanding of narratives and reinforcing her dedication to telling stories that resonate and inspire.
As she steps into the next phase of her journey, she remains steadfast in her mission—to use journalism and storytelling as powerful tools for advocacy, social transformation, and amplifying the voices of the unheard.
Her story is not just one of personal success, but of purpose, a reminder that when talent meets passion and service, the result is truly transformative.
Indeed, Eyram is not only telling stories; she is changing lives, one narrative at a time through storytelling and service.
By Esinam Jemima Kuatsinu
In the world of sports, athletes often take center stage while the role of officials remains equally critical, yet less celebrated.
One Ghanaian is steadily changing that narrative. He is Aziz Adimah, a dedicated hockey umpire whose journey from the school field to the international arena reflects passion, resilience, and purpose.
Aziz Adimah’s story with hockey began during his secondary school days. Introduced to the sport in his second year by a peer tutor, what started as a casual interest quickly evolved into a lifelong commitment.
After completing school, he continued playing actively, but by 2008, he made a defining decision to pursue officiating seriously.
That decision marked the beginning of a remarkable turn in his sports journey.
While many athletes aspire to reach the pinnacle as players, Aziz recognised a different path to longevity and impact in the sport. According to him, playing careers especially at the national level can be short-lived, often limited to a few major tournaments.
Officiating, however, offered a broader horizon.
Through umpiring, Aziz found an opportunity not only to stay connected to the sport but also to rise through the global ranks. His dedication has since earned him a place on the international stage, where he proudly represents Ghana.
One of Aziz’s greatest motivations is the honour of representing his country internationally. Having officiated in global competitions, including World Cup qualifiers, he describes the experience as both humbling and inspiring.
Among his most memorable moments was officiating a high-intensity match between Pakistan and England during a World Cup qualifying tournament.
The pace, skill, and tactical depth of the game left a lasting impression on him and reinforced his passion for the profession.
“Being alone on that stage, representing your country is a special kind of pride,” he reflects.
Like every profession, umpiring comes with its own set of challenges. For Aziz, two stand out: logistics and performance expectations.
Unlike players who often benefit from structured team support, umpires must sometimes navigate limited resources, including travel logistics. Additionally, officials are expected to perform at standards higher than the level of play in their home countries which required constant learning, exposure, and adaptation to global trends.
Another major challenge lies in decision-making under pressure. Aziz recounts a particularly difficult moment when, as a video referee, he had to review footage and make a call that resulted in a player receiving a yellow card and a ten-minute suspension.
“In such moments, you know that if you get it wrong, it affects the entire game,” he explains.
Umpiring demands sharp judgment, often within split seconds. Aziz emphasises that fans and players must understand the intensity of this responsibility.
“The umpire processes everything in a split second. Sometimes you get it right, sometimes you don’t but the pressure is always there.”
Fortunately, he highlights the strong support system within the hockey hierarchy; from coaches to technical teams which provides room for reflection, learning, and growth.
Beyond officiating, Aziz is deeply committed to developing hockey in Ghana.
He runs an academy that focuses on nurturing young talent, with programmes for both youth and university students.
Currently, the academy trains players under 20 and is expanding its reach within tertiary institutions.
His goal is to build a strong pipeline of talent while also promoting officiating as a viable pathway in the sport.
However, he notes a significant gap in female participation, particularly in umpiring.
Efforts are underway to intentionally recruit and mentor more women into officiating roles, including collaborations with schools and international professionals.
Outside the hockey field, Aziz maintains a professional career, balancing work responsibilities with his demanding schedule as an umpire.
He credits his workplace –Promasidor Ghana Limited, for being supportive, allowing him to travel for international assignments.
Despite the challenges, he considers hockey not just a profession, but a form of leisure; something he genuinely enjoys.
Currently serving on the international panel just below the elite level, Aziz is determined to climb higher.
His immediate goal is to secure the required assessment scores to qualify for the top-tier panel, which would enable him to officiate at prestigious events such as the World Cup and the Olympic Games.
Driven by ambition, he hopes to become one of the first Ghanaian umpires to reach that level.
To young people considering a career in hockey officiating, Aziz offers both encouragement and realism. While the profession may not yet provide full financial security, it offers exposure, growth, and the chance to make a mark globally.
With structural improvements expected in international hockey, he believes the future holds greater opportunities for umpires worldwide.
A husband and father of two, Aziz Adimah embodies balance, discipline, and vision. His journey is not just about personal achievement but about elevating Ghana’s presence in international hockey.
Through every whistle blown and every decision made, he continues to inspire a new generation proving that sometimes, the most powerful impact in sports comes not from scoring goals, but from ensuring the game is played right.
By Esinam Jemima Kuatsinu
Join our WhatsApp Channel now!
https://whatsapp.com/channel/0029VbBElzjInlqHhl1aTU27
