Features
…of COVID-19 and high delivery fees
COVID-19 has pushed many consumers to jumped on online shopping because it has proven to be the most convenient way of buying during this era as people are cautioned to practice social distancing.
Stay away from overcrowded places and shopping centres are definitely places anyone mindful about their health will be careful about.
Therefore, digital marketing has become an ideal medium for businesses to promote their products and services.
Buying online is fast, easy and stress free as you confirm your order, pay for it before it’s delivered or pay on delivery but does this kind of convenience match with how much the ordinary Ghanaian has to pay as delivery fee?
Once a while I come across people ranting about how much they paid as delivery charges more than the cost price of the product they actually bought online but I flip over because it doesn’t concern me.
Lo and behold, I got my own share of how it hurts to feel that way. I was practically charged GH¢35 as delivery fee for GH¢ 20 meal I ordered from Adenta to Airport.
Honestly, I complained bitterly and called the food vendor to express my displeasure about the ridiculous fee though they reduced it to GH¢15 in the end, I paid feeling pained.
Note, it was not as if I could not afford the fee but it just did not make sense paying that much. And knowing how much they charge for deliveries in and around Accra, I just could not wrap my head around why this had to be so expensive.
On this note, I decided to conduct a social media survey on my personal blog, Kuburah Diamonds on Facebook just to be sure I was not over reacting about this particular delivery charge.
Below are the responses I sampled:
Hajia Faa Alfa said: “I think I had the worst experience ever. I bought waakye from Newtown GH¢30 and when the delivery guy got to me, he said delivery alone was GH¢50. So I asked him if what he was delivering was gold, I was so upset to the bone but I gave him the money.”
Another respondent, Jumai Abayor, ordered veils and decided to pick them up herself but the vendor gave them to delivery person and asked that she pay GH¢18 for delivery from Fan milk to Darkuman.
“I bought Jollof rice at GH¢40 from East Legon to be delivered to me at Labadi. He charged GH¢45 for delivery. I was very sick and hungry so I had no other choice but to pay never again,” Abdulai Fakiha said.
It is clear that some delivery fees charge by some business owners are becoming more expensive than the item itself.” There are similar experiences of other patrons who make orders.
Zulfawu Muntari, also an online shopper, explained “Because of high prices of delivery fee I have stopped buying online, their prices need to be regulated.”
Meanwhile others have found better ways of lessening the burden on their customers.
Muhammed Mijin Zealatu, a business owner, said: “When I started producing my own cereals, I did the deliveries myself. It was very stressful honestly but I got the chance to come to a negotiation with my customers so if the location is too far, I bear half of the delivery fee and the customer pays the rest so it wouldn’t cause any problems between them and the delivery guy.”
Another trader also said she had negotiated with the delivery company she worked with in order to manage cost incurred by customers. Others are asking their customers to pick items up themselves if the item does not require too much packaging.
I believe this issue is of much concern to many people especially in this pandemic era. It is not appropriate for business owners to take undue advantage of their patrons in the name of delivery fee.
Undoubtedly, most start ups – small to medium scale businesses fall largely on delivery services to run their day to day activities. However, they need not fleece their patrons. I suggest they take a second look at their charges.
Adizah Kuburah Braimah
Social Commentator @Kuburah Diamonds
THE typical itinerant salesman in Sikaman is a herbalist. He is normally a slim macho with the capacity to perambulate the expanse of area covering the triangle of Accra-Tema-Ashiaman. In short, he can walk a total of 60 miles a day, marketing a product that cures every disease, including poverty. 
The door-to-door herbal pharmacist advertises his product by word of mouth. He has nothing to do with the Food and Drugs Board (FDB). After all, his concoctions do not feature on FM stations.
Those herbalists who cannot walk to propagate the herbal gospel, liaise with drivers of mass transportation and their mates. They are, therefore, given the chance to sell their products on Benz buses that ply the routes.
Normally, the herbalist starts his sales message with a prayer and Bible study. He asks the passengers to bow down their heads in supplication to God the father, the son, the Holy Spirit.
When a herbalist asks the passengers to close their eyes and bow their heads, Moslems on board naturally feel offended. They feel that the herbalist has no right to assume that every passenger is a Christian. They think such an assumption is an affront to Islam.
So a Moslem on board will raise the hand for a point of order. He’ll remind the herbalist that it would be in his own interest to mind his language.
“Be careful the way you address people in a public place. Not every person here is a Christian,” he’d state assertively.
Of course, the herbalist will promptly ignore him, but would all the same “watch” his tongue. Who knows whether or not the Moslem brother is inspired by Quoranic zeal to defend the tenets of Islam to the hilt?
When he starts saying, “Wallahi!” and “Inshallah!” it could be the beginning of proclaiming Islam as supreme, a point which must be driven home with talibanic precision.
So the herbalist must tread carefully lest he steps on fire.
The herbalist could even add a measure of mirth to it all, by announcing that Christians on board today have very interesting company on the journey, but that should not detract from the business of the day.
The Moslem brother will weigh the words carefully and offer a wry smile.
He must be careful the occasion does not degenerate into the use of semantics and proverbial oration to deride his conviction that public utterances must be mindful of religious sensibilities. He has made his point very clear and expects that it is taken in good faith in the interest of a peaceful journey.
The herbalist will now open the New Testament and preach salvation, stating clearly that salvation can come only through Jesus Christ and NOBODY else.
The Moslem brother will now start twitching his moustache. The visible and almost revolutionary reflexes of his upper lip can be an indication that sentiments have begun superseding reason, and the outcome could well be tragic now shift uneasily in his seat.
The time has come for him to also express his right to the religion of his fore-bears. He’ll put his hand into his pocket and rise to his feet. The time has indeed come!
This article was first published on Saturday, September 9, 2006
When the cause of a particular problem like sickness, disease, sudden illness, a social issue etc. are not known, it stands to reason that resolving it becomes a huge challenge.
Citizens would understand the government when public announcements are made to the effect that government is trying to find a solution to the issue, even though it is taking a while for it to be resolved because citizens are rational beings.
On the other hand, if the solution to a particular issue is known to everybody but the government for whatever reason, is dragging its feet in resolving it, citizens become frustrated and begin to lose trust in their leaders.
One such issue is the heavy traffic along a section of the Kasoa – Odokor road. A short stretch of bad road between the traffic light at the Weija Government Hospital and the entrance to the entrance of the overhead that leads to the N1, is the cause of the problem but nothing is being done about it, day after day, week after week, month after month. Thus is clearly unacceptable.
Another issue that requires urgent attention is the lack of pavements along a lot of streets in parts of the various Municipal Assemblies. Exercise is a prerequisite for long life and healthy living and for those of us who it has become a way of life, this issue of people putting up structures right to the edge of the drains beside the roads, are making life difficult for us.
We are compelled to walk along the roads, putting our lives at serious risk. Pedestrians should never be compelled to compete with vehicles on our streets and roads. Roads and streets are made for vehicles and pavements are made for pedestrians. That is the norm. Any attempt to normalise a situation where pedestrians are mingling with vehicles is insanity.
It is the road regulations that makes it so and therefore district or municipal assemblies are to take responsibility and ensure that spaces for pavements are not encroached upon. Citizens have rights that must be protected by their leaders and making pavements available to pedestrians, is one of them.
When we hear of teachers having sex with students, it appears it is something recent. It is not a new phenomenon. It has been there since Adam. Perhaps this issue is getting much attention due to the proliferation of social media. It was an open secret in times past when Teachers were in relationships with female students and some married them immediately after completion of school.
Some teachers were also known to be having unholy interactions with female pupils but due to the times that these acts occurred, human rights issues and the awareness around it, allowed such unscrupulous teachers to get away with their crimes.
Now we are in a different era and so a Headmaster is now in hot waters. He is alleged to have raped about 19 female students and as usual, some officials tried to cover it up and are also in hot waters and their actions or inactions in the matter are under investigation.
Why the man has been allowed to roam freely without being arrested is simply mind boggling. It appears that the law applies differently, depending on who you are. This issue came to public attention sometime in August this year, yet the police had not arrested or invited this man for question regarding the rape allegation.
It has come out that he is a Constituency Secretary of the ruling party and the question in the public domain is that, is it because he is a political figure that is why he is still walking around without questioning? I believe in the rule of law so let us hold our breadth and let the proper thing be done.
The police must however be seen to be active in this matter. God bless.
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