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DStv pricing in Ghana: Fee reduction proposed not feasible; MultiChoice Ghana open to further discussion with Communications Minister
MultiChoice Ghana says it is unable to implement the subscription fee reduction proposed by the Minister of Communications, Digital Technology and Innovation, Samuel Nartey George, but remains open to further dialogue.
In a statement released on August 3, 2025, the company described the current pricing situation as complex, citing a challenging economic and competitive environment.
It added although Ghana had seen a huge appreciation of the Ghana cedi, reducing subscription fees in the way suggested was not practical at this time.
MultiChoice noted that it has operated in Ghana for more than 30 years and values the contributions of its employees, agents, dealers, installers, and customers.
The company said it remains committed to engaging with the Minister and the National Communications Authority (NCA) in good faith to explore workable solutions.
The company also clarified that it had never referred to the appreciation of the cedi as a “fluke,” and stressed its continuous effort to balance affordability with service quality.
It assured subscribers that keeping fees as low as possible remains a key priority, without compromising on content and service delivery.
MultiChoice expressed its readiness to continue working with the relevant authorities and reaffirmed its commitment to complying with all applicable laws and regulations in Ghana.
By: Jacob Aggrey
TODAY is Valentine’s Day, and red is the colour of the day. Red is considered a powerful colour, symbolising strength, courage, and passion.
Celebrities continue to slay in their red outfits, setting trends whenever they step out. From bold gowns to chic casual wear, red remains the ultimate statement for Valentine’s Day.
Some standout designs include:
- Berla Mundi – Stunning in a floor-length red dress paired with matching heels, radiating elegance and confidence.
- Celebrity street style – Casual yet eye-catching red ensembles, perfect for Valentine’s Day outings or social events.
- Accessory highlights – Red bags, shoes, and hats add a pop of power to otherwise simple outfits.
Whether for a romantic date or a fun celebration with friends, red ensures you are seen and remembered. On this Valentine’s Day, embrace the colour of love, courage, and energy—it’s your time to shine.
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TO promote Ghana’s cultural heritage, the Ministry of Tourism, Culture and Creative Arts has announced that government is encouraging Ghanaians to dedicate every Wednesday to the wearing of Fugu, also known as Batakari or smock, as part of efforts to promote the country’s cultural heritage.
In a correspondence dated February 10, 2026, the ministry explained that the initiative forms part of government’s broader commitment to preserve, promote and celebrate Ghana’s rich cultural identity.
It called on all Ghanaians, as well as friends of Ghana both at home and abroad, to take part by wearing fugu in its various designs and styles, together with its traditional accessories.
According to the ministry, the move is aimed at deepening national cultural awareness and strengthening the country’s sense of identity, while projecting Ghana’s heritage to the international community with pride.
The ministry further noted that the initiative is expected to bring social and economic benefits to the country.
It explained that increased use of fugu would support local weavers, designers, artisans and traders involved in the production and sale of the attire, while also creating more business and employment opportunities across the value chain.
Government believes that the nationwide embrace of fugu will help strengthen national unity, boost the creative economy and serve as a strong symbol of Ghana’s cultural confidence and self expression.
The correspondence was signed by the Minister for Tourism, Culture and Creative Arts, Abla Dzifa Gomashie, who reaffirmed the ministry’s commitment to policies that promote Ghanaian culture and creative industries.
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