Connect with us

Hot!

Irvine Partners, Africa’s leading independent agency, announces German expansion and launches dedicated Travel & Tourism Division

Published

on

 Irvine Partners, the leading independent creative communications agency in Africa, today announced the opening of its second European office in Stuttgart, Germany. This expansion coincides with the launch of a dedicated travel and tourism division within the agency.

Established in South Africa in 2010, Irvine Partners has grown its pan-African network, with wholly owned offices in Kenya, Ghana, and Nigeria. In late 2020, the agency expanded its international reach with the opening of its London office which is now the group’s headquarters.

The decision to launch the German office alongside a dedicated travel and tourism division is a natural evolution for Irvine Partners. 

“Germany and the UK are two of the biggest source markets for tourism into Africa,” says Rachel Irvine, CEO and founder of Irvine Partners. “Given our deep understanding of the continent, its cultures, and its people, Irvine Partners is perfectly positioned to showcase the best of African hospitality, lifestyle and tourism products to these key markets,”they revealed.

Advertisement

Leading the Irvine Partners team in Germany will be Monika Scheel-Kassai, a seasoned communications professional with over a decade of experience in the German media and PR sectors.

“Driving Irvine Partners’ expansion into Germany is a career highlight and a challenge I can’t wait to take up,” says Scheel-Kassai. 

“Africa is a continent with a rich tapestry of cultures, stunning landscapes, and unforgettable experiences. I am excited to leverage Irvine Partners’ vast African expertise and creative storytelling to showcase some of the continent’s best hotels, lodges, vineyards, and attractions to the German media and public,” she noted.

Hitting the ground running with key clients

Advertisement

Irvine Partners Germany has already secured partnerships with several key travel and tourism clients, including the iconic Kruger Gate Hotel, situated minutes from South Africa’s world-renowned Kruger National Park.

“Irvine Partners has been our longstanding communications partner across Africa and the United Kingdom for many years,” says Anton Gillis, CEO of Kruger Gate Hotel.

He added that “It naturally made perfect sense to appoint them as our partner for the German market. As a client, I value having one team that understands my business from the ground up. The economies of scale this offers and the unparalleled reach this team brings to the table are invaluable to a business like mine.”

Joint venture with the public

Advertisement

This expansion into Germany will be undertaken as a joint venture with established German communications, influencer, and social media agency, the public. Both Irvine Partners and the public are members of PRWA, the global network for independent agencies.

“the public has been on the ground for more than 19 years and knows the local market inside out,” Irvine says of the decision to launch as a joint venture “This means we can offer our clients exceptional value and market insight from day one, leveraging the public’s established relationships and expertise, combined with Irvine Partners’ Africa-specific specialist insights.”

Shared values and opportunity

Christian Josephi, CEO of the public, echoes these sentiments. 

Advertisement

He said,“We are delighted to be going into partnership with Irvine Partners,” he says. “Our values are aligned, and the potential for Irvine Partners to introduce German clients to the African media landscape is equally compelling. Together, we can create truly unique and impactful campaigns that bridge the gap between Africa and Europe.”

With a presence in both the UK and Germany, Irvine Partners is well-placed to bridge the gap between African tourism entities and European travellers. 

The agency’s deep understanding of African travel destinations and its proven creative communication expertise will allow Irvine Partners to develop and execute targeted campaigns that resonate with European audiences.

Advertisement
Continue Reading
Advertisement

Hot!

IGP decorates newly promoted senior police officers

Published

on

The Inspector-General of Police (IGP), Mr. Christian Tetteh Yohuno, together with members of the Police Management Board (POMAB), on April 17, 2026, decorated nineteen (19) senior officers who have been promoted to their next ranks based on the recommendations of the Police Council and approval of the President, John Dramani Mahama.

The ceremony, held at the National Police Headquarters in Accra, forms part of efforts to recognise merit, dedication, and long-standing service within the Ghana Police Service, while strengthening leadership across key operational and administrative levels.

The officers promoted from Deputy Commissioner of Police (DCOP) to Commissioner of Police (COP) are Dr. Luke Asue-In-Yeng Zakpaa, Mr. Frederick Agyei, Mr. Duuti Tuaruka, Mr. Arthur Osei-Akoto, Mr. Darko Offei Lomotey, Mr. Eric Ken Winful, Mr. Barnabas Nambont Nasumong, and Mr. Desmond Owusu Boampong.

The IGP and members of POMAB congratulated the officers and urged them to uphold the highest standards of professionalism and integrity in the discharge of their duties.

Advertisement
Continue Reading

Hot!

G-NEXID hosts 6th Exchange Programme

Published

on

The Global Network of Export-Import Banks and Development Finance Institutions (G-NEXID) successfully held its sixth (6th) Exchange Programme, hosted by the Ghana Export – Import Bank (GEXIM) Bank in Accra from March 22 to 23 March.

The event brought together member institutions, partner organisations and Ghanaian public entities to advance dialogue on South-South trade, investment and development finance, while also creating opportunities for knowledge-sharing and institutional cooperation.

Organised as a capacity-building and networking platform, the 2026 edition of the G-NEXID Exchange focused on GEXIM’s experience in developing innovative solutions to promote intra-African and extra-African trade.

It also highlighted trade and investment opportunities in Ghana, particularly in the context of the African Continental Free Trade Area (AfCFTA) and broader national development initiatives.

The Exchange Programme forms part of G-NEXID’s mandate to foster cooperation among export-import banks and development finance institutions in support of South-South trade and investment.

Advertisement

This 6th edition follows earlier successful programmes hosted by India Exim Bank (2016), BNDES (2017), Indonesia Eximbank (2018), Afreximbank (2019) and Saudi EXIM Bank (2025).

On the first day, participants were presented with G-NEXID institutional information and received an update on the Network’s 2026 work programme.

There were a series of substantive presentations, including an overview of the Ghanaian economy by the Ministry of Finance, with particular attention to debt-related challenges; a presentation by the Ghana Investment Promotion Centre (GIPC), on investment opportunities in the country; and institutional presentations by GEXIM and Development Bank Ghana (DBG) on their respective mandates, initiatives, products and services.

Discussions during the sessions underscored strong interest in sector-focused webinars and business dialogues, particularly in agribusiness value chains such as poultry and rice.

Advertisement

Participants also emphasized the importance of continued information exchange and the sharing of best practices, especially in the area of guarantees.

The second day opened with a presentation on the 24-Hour Economy and Accelerated Export Development Programme, a national economic transformation strategy launched by President John Dramani Mahama in July 2025.

The initiative aims to enhance economic productivity through continuous industrial activity, accelerated export development and strategic import substitution.

As the programme is expected to mobilise both private and development capital, it presents concrete opportunities for G-NEXID members in areas such as co-financing, guarantees, trade finance and technical cooperation.

Advertisement

The programme also featured institutional presentations by guest organisations, namely the African Guarantee and Economic Cooperation Fund (FAGACE) and the West African Development Bank (BOAD), which shared their mandates, initiatives, products and services.

Following these exchanges, the G-NEXID Secretariat held bilateral discussions with both institutions as part of the Network’s ongoing membership drive.

Participants further benefited from a presentation by the Eastern and Southern African Trade and Development Bank (TDB), as well as a showcase of GEXIM’s key pipeline projects.

On the margins of the Exchange Programme, G-NEXID members also held their 20th Annual General Assembly Meeting to review progress and discuss strategic priorities.

Advertisement

Following the event, participants joined the GEXIM@10 International Conference, held from March 24-25, 2026 under the theme, “A Decade of Enabling Export Trade and Industrial Transformation: Resetting GEXIM for the Next Frontier.”

The conference provided an important platform for exploring how Ghana can strengthen its transition from a primary commodity exporter to a more competitive player in value-added trade and industrial development.

Source – G-NEXID

Advertisement
Continue Reading
Advertisement

Trending