Entertainment
VGMA Partners Ghana Music Live to Deliver a Career-enhancing Package to VGMA Unsung Nominees
Ghana’s Premier Award Scheme, VGMA, has partnered with neo-media entity Ghana Music Live to enhance the career of this year’s VGMA Unsung nominees.
To enhance the career of the nominees and winner of the 24thVGMA UNSUNG, Ghana Music Live in collaborative discourse with Charterhouse has curated A list of goodies that will directly impact the growth and success of nominees and winner. So, in 2023, the nominees and winner of the Unsung initiative will not only get the spot to perform at the VGMAs, but they will also have the following:
•Radio station music rotations per region, and interviews across Ghana for a year.
•Assigned Dj for each nominee for a year (Provided by the Djs Union of Ghana – Djuga)
•Distribution Deal for a year (Provided by Apprise Music with playlisting and premium placements)
•Website development for all nominees (All Design Costs fully Borne)
•Free Music Video shoot for the winner only (All Costs and Direction borne by Tigon Creative Studios)
•Video rotation on two stations in each region for a year.
•Artiste Incubation Programme (Provided by the Ghana Association of Phonographic Industry – GAPI, Musicians Union of Ghana – MUSIGA and Ghana Music Live (GML) Incubator Programmes)
•Free production and promotion consultancy and Advisory Services for a year
According to Robert Klah, Head of Public Events and Communications of Charterhouse, “the VGMA Unsung is designed to help put the spotlight on the unsung artiste by providing them with a shared platform with the stars of the country, from nominees’ announcements, through to nominees’ jam and finally a performance on music’s biggest night. However, we recognize that becoming a successful artiste will require more than the VGMA platform. Hence, we are happy with our partnership with Ghana Music Live, to help us give more value to the Unsung Acts.”
VGMA Unsung
VGMA Unsung is a Charterhouse initiative designed to provide emerging artistes with the springboard to breakthrough into mainstream music. Introduced in 2014, the VGMA Unsung has featured nominees who have a major stake in Ghana’s music industry. MzVee, Kuami Eugene, Epixode, Kelvyn Boy, Gyakie, Kofi Jamar, and many more. Call for entries for VGMA Unsung are usually announced at the beginning of each year, as part of the VGMA calendar. The 24th VGMA Unsung is a Charterhouse initiative sponsored by Closeup.
Ghana Music Live
Ghana Music Live is a 360 solution to empowering Ghanaian musicians across the globe. Through Interconnecting an App and website and creating a seamless sales and promotion avenue for music-related works by Ghanaians, this novelty constantly strives to partner with stakeholders to empower and enrich the ordinary Ghanaian musician.
With a core team and regional reps, Ghana Music Live is well-positioned to provide services to facilitate the growth and development of Ghana Music and Ghanaian musicians.
Several professionals purportedly hold the fort for Ghana Music Live to keep it rich, saturated, readily available, and always up-to-date.
Some of what Ghana Music Live puts out daily and weekly include MusicThisWeek, MusicCharts, Gospel Spotlight Videos, Event Highlights, Celebrity Quotes, Celebrity Birthdays, This Day In Music, and interesting Throwback Videos.
The Ghana Music Live App is available on Google Play, Apple Store, Microsoft Store and on the web.
The Future of Ghana Music Live
In the coming months, Ghanaian musicians will live hassle-free as Ghana Music Live creates a seamless avenue for their growth.
Cognizant of the struggles of the Ghanaian Musician, Ghana Music Live remains poised to deliver ease regarding promotion and sales for Ghanaian Musicians across the globe.
The current situation in Ghana adds a lot more hassle to the disadvantaged musician who has to pursue highly commercialized mediums to promote and sell their products. So, Ghana Music Live will rely on all available technology to ensure the business of music by Ghanaians thrive and grow.
Ghana Music Live uses all the technological tools available now, from a mobile APP on Android and IOS to a multi-functional Website and 24/7 social media presence to ensure relevance never wanes. Ghana Music Live is made possible by visionaries whose passion transcends immediate gain. You can call Ghana Music Live a project with a lifespan of eternity, and you won’t be faulted.
Ghanaian musician Sparqlyn is set to release another big hit.
His latest release, ‘Rosina,’ features Germany-based Ghanaian musician, video director, and sound engineer TEENO (known privately as Eric Kwame Tamakloe).
TEENO’s project ‘Signs’ was recently accepted by the Grammys for official consideration in the ‘Album of the Year’ category. Now, ‘Rosina’ is making serious waves across the airwaves.
Coming shortly after the impressive reception to his previous single ‘Fameko,’ ‘Rosina’ is already receiving strong attention from music lovers and radio listeners.
This new song carries an infectious Afrobeats and Hiplife feel while maintaining the romantic direction that characterised ‘Fameko,’ Sparqlyn’s 2026 Highlife collaboration with Ziya.
‘Fameko’ marked an important moment in Sparqlyn’s musical journey, with the love-themed highlife record receiving positive reactions from music lovers and media platforms following its June 2026 release.
The song became one of the highlights of his 2026 output, ranking high on multiple charts.
‘Fameko’ has also bagged Sparqlyn two top nominations: “Highlife Song of the Year” and “Artist of the Year” at the 2026 Stars Awards.
The combination of a romantic storyline, Afrobeats rhythm, and Hiplife influence give the song a sound that fits comfortably into the current Ghanaian music landscape.
The timing of the song’s release could also prove significant for the award-winning artiste. Sparqlyn recently secured two nominations at the 2026 Ghana Youth Empowerment Awards, where he is in contention for Youth Empowerment Advocate of the Year and Outstanding Youth Personality of the Year.
With ‘Fameko’ having established strong momentum earlier in the year and ‘Rosina’ now beginning to enjoy significant airplay, Sparqlyn appears to be ending another eventful chapter of his musical career on a high note.
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Ghanaian highlife and Afrobeats singer Kuami Eugene Marfo known in showbiz circles as Kuami Eugene has urged fellow musicians and entertainers to use their influence on social media and other platforms to champion causes that positively impact society.
The award-winning artiste made the call during a UNICEF Ghana birth registration advocacy campaign in Bepoase in the Ayensuano District of the Eastern Region, where he joined officials from UNICEF Ghana and the Births and Deaths Registry to raise awareness about the importance of registering children at birth.
He explained that artistes wield significant influence and should leverage platforms such as TikTok, Facebook and Instagram to amplify important social initiatives and encourage behavioural change.
The musician, who has partnered UNICEF Ghana on several child-focused campaigns, said he had a special interest in issues affecting children and was committed to supporting efforts that improved their welfare and future opportunities.
He noted that birth registration was critical because it established a child’s legal identity and ensured recognition as a Ghanaian citizen.
The advocacy drive forms part of UNICEF Ghana’s efforts to improve birth registration rates across the country through community engagements, public education and collaboration with traditional authorities.
The musician said he remained focused on creating quality music while continuing to support social causes that contribute to national development, particularly initiatives aimed at improving the lives of children. –GNA
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You can now read the Ghanaian Times and The Spectator newspapers from the comfort of your device via TimesNewsPlus.
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