Entertainment
VGMA Partners Ghana Music Live to Deliver a Career-enhancing Package to VGMA Unsung Nominees

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Ghana’s Premier Award Scheme, VGMA, has partnered with neo-media entity Ghana Music Live to enhance the career of this year’s VGMA Unsung nominees.
To enhance the career of the nominees and winner of the 24thVGMA UNSUNG, Ghana Music Live in collaborative discourse with Charterhouse has curated A list of goodies that will directly impact the growth and success of nominees and winner. So, in 2023, the nominees and winner of the Unsung initiative will not only get the spot to perform at the VGMAs, but they will also have the following:
•Radio station music rotations per region, and interviews across Ghana for a year.
•Assigned Dj for each nominee for a year (Provided by the Djs Union of Ghana – Djuga)
•Distribution Deal for a year (Provided by Apprise Music with playlisting and premium placements)
•Website development for all nominees (All Design Costs fully Borne)
•Free Music Video shoot for the winner only (All Costs and Direction borne by Tigon Creative Studios)
•Video rotation on two stations in each region for a year.
•Artiste Incubation Programme (Provided by the Ghana Association of Phonographic Industry – GAPI, Musicians Union of Ghana – MUSIGA and Ghana Music Live (GML) Incubator Programmes)
•Free production and promotion consultancy and Advisory Services for a year
According to Robert Klah, Head of Public Events and Communications of Charterhouse, “the VGMA Unsung is designed to help put the spotlight on the unsung artiste by providing them with a shared platform with the stars of the country, from nominees’ announcements, through to nominees’ jam and finally a performance on music’s biggest night. However, we recognize that becoming a successful artiste will require more than the VGMA platform. Hence, we are happy with our partnership with Ghana Music Live, to help us give more value to the Unsung Acts.”
VGMA Unsung
VGMA Unsung is a Charterhouse initiative designed to provide emerging artistes with the springboard to breakthrough into mainstream music. Introduced in 2014, the VGMA Unsung has featured nominees who have a major stake in Ghana’s music industry. MzVee, Kuami Eugene, Epixode, Kelvyn Boy, Gyakie, Kofi Jamar, and many more. Call for entries for VGMA Unsung are usually announced at the beginning of each year, as part of the VGMA calendar. The 24th VGMA Unsung is a Charterhouse initiative sponsored by Closeup.
Ghana Music Live
Ghana Music Live is a 360 solution to empowering Ghanaian musicians across the globe. Through Interconnecting an App and website and creating a seamless sales and promotion avenue for music-related works by Ghanaians, this novelty constantly strives to partner with stakeholders to empower and enrich the ordinary Ghanaian musician.
With a core team and regional reps, Ghana Music Live is well-positioned to provide services to facilitate the growth and development of Ghana Music and Ghanaian musicians.
Several professionals purportedly hold the fort for Ghana Music Live to keep it rich, saturated, readily available, and always up-to-date.
Some of what Ghana Music Live puts out daily and weekly include MusicThisWeek, MusicCharts, Gospel Spotlight Videos, Event Highlights, Celebrity Quotes, Celebrity Birthdays, This Day In Music, and interesting Throwback Videos.
The Ghana Music Live App is available on Google Play, Apple Store, Microsoft Store and on the web.
The Future of Ghana Music Live
In the coming months, Ghanaian musicians will live hassle-free as Ghana Music Live creates a seamless avenue for their growth.
Cognizant of the struggles of the Ghanaian Musician, Ghana Music Live remains poised to deliver ease regarding promotion and sales for Ghanaian Musicians across the globe.
The current situation in Ghana adds a lot more hassle to the disadvantaged musician who has to pursue highly commercialized mediums to promote and sell their products. So, Ghana Music Live will rely on all available technology to ensure the business of music by Ghanaians thrive and grow.
Ghana Music Live uses all the technological tools available now, from a mobile APP on Android and IOS to a multi-functional Website and 24/7 social media presence to ensure relevance never wanes. Ghana Music Live is made possible by visionaries whose passion transcends immediate gain. You can call Ghana Music Live a project with a lifespan of eternity, and you won’t be faulted.
Entertainment
Bia Dela hosts exclusive listening Party for new single ‘Jesus’

Budding Ghanaian Reggae Gospel artiste Bia Dela is set to host an exclusive listening party for her upcoming single titled ‘JESUS’.
The event is slated for Friday, September 25, at 3:00 PM at the Sunlodge Hotel in Accra.
At the ceremony, Bia Dela will open up about her music journey, her faith, career, and the inspiration behind her unique Reggae Gospel sound.
She is expected to share her experiences as a musician, her transition into Reggae Gospel, the message behind her music, and what fans should expect from the new single.
According to the artiste, she is optimistic that ‘JESUS’ will make a significant impact in the gospel space and beyond.
Bia Dela says she believes she has what it takes to contribute immensely to the growth of the Ghanaian music industry.
The song will be available on all digital stores after the exclusive listening.
By Edem Mensah-Tsotorme
Entertainment
Dierre Doors names King Promise as Brand Ambassador for Ghana campaign

Italian premium security door manufacturer Dierre S.p.A. has named award-winning Ghanaian Afrobeats and Highlife artiste King Promise (Gregory Bortey Newman) as the face of its new Ghana and West Africa marketing campaign.
The partnership, managed by Regiments Management Company Limited, forms part of Dierre’s efforts to strengthen its presence in the West African market.
The two-week campaign, themed “Secure What Matters,” will run across digital, outdoor and influencer platforms, with King Promise featuring in a campaign film showcasing Dierre’s Prestige and Synergy security door ranges.



“Home is everything. It is where you protect the people and things that matter most. Dierre builds doors that reflect exactly that security, quality and style without compromise. I am proud to represent a brand that stands for those values,” King Promise said.
Founded in Italy, Dierre is a global manufacturer of armoured security doors, interior doors and fire-protection systems. Its products carry international anti-burglary certifications across Classes 3, 4 and 5, with the company producing hundreds of thousands of doors, locks and safes annually.
King Promise is one of Ghana’s leading Afrobeats and Highlife artistes, known for his distinctive sound, international collaborations and growing global audience.
The partnership combines Dierre’s security and design expertise with King Promise’s influence in contemporary African music and culture, as the brand expands its consumer engagement in Ghana and across West Africa.




