Fashion
Scent Selection, Mastering the Choice and Application of Perfumes

Perfumes, often seen as a finishing touch to one’s attire, hold a deeper significance beyond mere fragrance.
They serve as a reflection of individuality, leaving a lasting impression on those around us.
Perfumes consist of liquid mixtures derived from fragrant essential oils from plants, spices, or synthetic aromatic compounds.
They convey a lot about a person’s personality and leave a positive impression on others.

There are various types of perfumes, such as La Vie Est Belle, Chanel Coco, Dior J’adore, Gucci Bloom, Black Opium, Flowerbomb, Black Orchid, Light Blue, and Good Girl, among others.
These brands offer pleasant scents that can last between 24 to 48 hours.
Perfumes come in different price ranges and qualities, catering to both men and women.
Some are expensive, while others are more affordable.
Additionally, some perfumes last longer, while others are ideal for short-term wear.
It is important to choose perfumes wisely based on mood and lifestyle, as they can have a significant impact on one’s overall impression.
For example, individuals with asthma may be sensitive to strong scents, so it’s essential to consider others’ sensitivities when choosing a perfume when you live around those people.
Furthermore, changes in lifestyle can affect how a perfume smells on an individual.
Every perfume serves a purpose and should be worn accordingly.
It is crucial to differentiate between body splashes and fragrance perfumes.
Body splashes are lightly scented liquids, perfect for a quick spritz of scent, while fragrance perfumes are more concentrated and longer-lasting.
Knowing which type to choose depends on personal preference and the desired level of fragrance.
Perfumes are activated by body heat, so it’s best to apply them to pulse points such as the wrists, neck, behind the ears, elbows, and behind the knees.
However, it is important not to rub the wrists together, as this can alter the fragrance.

In an interview with perfume connoisseur Mr. Bill OtchereDarko, he advised on scent selection, suggested asking customers about their preferred scent families like floral, spicy, woody, or fruity.
He emphasized on considering the season when choosing fragrances and recommended light scents for warm seasons and spicy, citrus, or woody scents for cold seasons.
To get noticed, opt for fragrances with strong projection.
When applying fragrances, focus on pulse points or “hot zones” like neck, behind ears, shoulders, and chest for longer-lasting scent.
He also suggested dividing hot zones when blending perfumes or layering them on top of each other in the same zone, enhancing the complexity of the fragrance profile.
Additionally, he highlighted the importance of experimenting with sample sizes to find the perfect scent and the significance of letting customers experience the pros and cons of different fragrances before making a decision.
Speaking to Mildred, a perfume lover, she highlighted her preference for scents that has got to do with its elegance and sophistication, elevating her confidence whenever she wears them.
“I search for fragrances that reflect my unique personality and taste. I lean towards scents that are fresh and floral, matching my vibrant and outgoing nature,” she remarked.
“I am particularly drawn to perfumes infused with jasmine and vanilla notes. These fragrances evoke a feeling of warmth and femininity that I find irresistible.”She added.
In conclusion, choosing and wearing perfumes is more than just a matter of adding a pleasant scent.
It is about understanding the nuances of different fragrances, considering personal preferences and lifestyles, and being mindful of others’ sensitivities.
By selecting perfumes wisely and applying them strategically, individuals can leave a lasting impression and enhance their overall presence.
By Georgina Boadiwaa Ntim
Fashion
Sneakers: rainy season’s style essential

The rise in sneaker during the rains is not just about fashion, but also about necessity. Unlike sandals that leave feet exposed or leather shoes that easily soak, sneakers provide better protection against the unpredictable weather.
They keep feet dry, offer stronger grip on wet surfaces, and still allow wearers to express individuality through design and style.
The types of sneakers available today give wearers plenty of options to match both lifestyle and weather needs. Waterproof sneakers, crafted from weather-resistant materials, shield feet from the heaviest downpours.
Sneakers provide extra ankle coverage, making them perfect for wet and muddy areas. Lightweight canvas sneakers, when treated with water-resistant sprays, offer breathable comfort, while luxury designer sneakers bring a polished edge to rainy-day outfits.
Beyond variety, sneakers are versatile enough to be styled with almost anything. They pair effortlessly with jeans, casual dresses, skirts, and even semi-formal wear, proving that functionality does not have to cancel out fashion.
In a season where safety and comfort are just as important as appearance, sneakers strike the perfect balance.
For today’s fashion-conscious individual, sneakers are more than footwear; they are the rainy season’s ultimate companion, blending necessity with style in every stride.
By: Georgina Boadiwaa Ntim
Fashion
ATU students turn on style at fashion show

Elegance and style took centre stage as the final year students of the Department of Fashion and Textiles at the Accra Technical University (ATU) exhibited their designs at the National Theatre in Accra.
Amidst some soulful melodies, students cat-walked the runway with striking fusion of African prints, assorted fabrics drawing inspiration from themes like nature and cultural heritage.
Themed ‘Promoting African heritage: our pride, our passion’ the event saw 421 students showcasing not only a fulfilled academic requirement but also served as a platform to ignite creativity and innovation among students.
With a focus on encouraging budding designers to carve a niche for themselves, the event resonated with the spirit of originality.
Head of Department of Fashion and Textiles at ATU, Dr Emma Donkor, urged students to use fashion as a tool to tell their story in order to promote and preserve cultural identity.






By Linda Abrefi Wadie