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IWD 2025: Accelerating  Action for Equality, Leadership for Women in Tourism

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The writer
The writer

As we commemorate Interna­tional Women’s Day (IWD) 2025 under the theme: ‘Accelerate Action,’ it is an opportune moment to reflect on the strides we have made towards gender equality in Ghana’s tourism sector while recognising the work still ahead.

Women have long been the back­bone of our tourism industry, yet for years, many of them operated in the shadows, their contributions under­valued.

Today, that narrative is changing, but we must hasten our efforts to ensure greater representation of women at the decision-making table and in all aspects of economic em­powerment.

The tourism landscape in Ghana is remarkably shaped by wom­en. A sizable number of tour operators are women-led, and I am proud to note that the Executive Council of the Tour Operators Union of Ghana (TOUGHA) comprises more women than ever before.

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This is a testament to the strength, re­silience and business acumen of Ghanaian women, who continue to drive innovation and growth in the sector.

At the public lead­ership level, Ghana has made historic progress by swearing in its first female Vice President, Prof. Naana Jane Opoku- Agyemang. Her pres­ence at the highest levels of governance signals a shift towards greater inclusion and presents a beacon of hope for women aspiring to occupy leadership positions.

Additionally, the appointment of Ms Dzifa Gomashie as the Minister of Tourism, Culture and Creative Arts, alongside Mrs Maame Efua Houad­jeto as the new CEO of the Ghana Tourism Authority, reinforces the growing influence of women in the sector.

Their leadership will undoubtedly shape policies that create more op­portunities for women in tourism.

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However, these milestones must not be the end of our journey toward gender equality but rather fuel our determination to accelerate progress. Women form a significant portion of Ghana’s tourism workforce, from tour operators to hospitality managers, ar­tisans, and cultural en­trepreneurs.

Yet, when it comes to key decision-making roles, the numbers remain discouraging. Women must not only be participants in the industry but must also have a voice in shaping its policies, invest­ments and strategic direction.

The theme: ‘Accelerate Action’ calls for more than just recognition; it demands tangible steps toward em­powering women in every endeavour, including tourism.

Addressing Key Challenges

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Access to Capital: One of the most significant barriers facing women in tourism is limited access to capi­tal. Many women-led businesses struggle to secure funding due to systemic biases in financial institutions.

We must push for gender-inclusive financial policies, create dedicated funding schemes for women entre­preneurs and en­sure that women in tourism have the necessary resources to expand their businesses.

Closing the Pay Gap: Despite the increasing pres­ence of women in the tourism workforce, wage disparities remain a pressing issue.

Women often earn significantly less than their male counter­parts, even in leadership roles.

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Addressing this imbalance requires com­prehensive wage transparency policies, equi­table salary structures and on­going mon­itoring to ensure fair compensation for all.

Training and Capacity Building: Providing women with access to skills training, mentorship, and leadership development programmes is crucial in empowering them to take on deci­sion-making roles.

Investment in educational initia­tives tailored to women in tour­ism will equip them with the tools needed to succeed in a competitive industry.

Representation in Decision-Making: Having more women in leadership po­sitions is essential for shaping policies that are inclusive and beneficial for all.

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We must advocate for gender-bal­anced representation in industry associations, government bodies and corporate boards.

Women’s voices must be heard at every level where tourism policies and strategies are determined.

Workplace Equity and Safety: En­suring safe and equitable workplaces for women in tourism is non-negotia­ble.

This includes implementing work­place policies that prevent harass­ment, creating family-friendly work environments and offering flexible work arrangements that support work-life balance.

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A Call to Action

On this International Women’s Day, I urge all stakeholders—government, private sector players and industry leaders—to commit to actionable change.

Let us work together to create an inclusive tourism industry where women are not just contributors but decision-makers. The time for passive advocacy is over; the time to acceler­ate action is now.

We need clear policies, measurable goals and firm commitments to break down barriers and build a tourism sector where every woman has the opportunity to thrive.

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Together, we can accelerate action for gender equality and ensure that Ghana’s tourism industry becomes a model of inclusivity and empower­ment. Happy International Women’s Day to us all!

The writer is the President of the Tour Operators Union of Ghana (TOUGHA).

By Mrs Alisa Osei-Asamoah

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Bibiani court remands pastor, mother for attempting to bury baby alive

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Dr Apostle

Ahyiresu and Abofrem, two quiet communities in the Atwima Mponua District, have been shaken to the core by a chilling midnight drama that reads like a nightmare.

A pastor and a young mother stand accused of attempting to bury a five‑month‑old baby girl alive, a crime that has ignited outrage and disbelief across the township. 

According to police, Apostle Richmond Akwasi Frimpong, 36, Head Pastor of the Anointed Grace Prayer Ministry at Kuffour Camp, conspired with his uncle Emmanuel Appiah, 53, and the child’s mother, 23‑year‑old Beatrice Agyapomaa, to dispose of the infant, Anaya Achiaa, under the cover of darkness.

A fourth suspect, Emmanuel Donkor, remains on the run. 

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The suspects were caught near a refuse dump around 10 pm on April 9, 2026, after a vigilant resident, Akwasi Twezor, noticed their suspicious movements.

When confronted, they claimed the child was already dead and had palace approval for burial. But Twezor’s instincts proved right—the baby was still alive, gasping faintly for breath. 

Chief Linguist, Nana Yaw Badu, later confirmed that Frimpong had misled him earlier in the evening, securing permission for burial by falsely declaring the child dead.

The infant was rushed to the Abofrem Clinic, where she is now responding well to treatment. Police described her as “very beautiful.”

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Assistant Superintendent of Police (ASP) Evelyn Yitamkey, Commander of DOVVSU in Bibiani, confirmed that the suspects have been provisionally charged.

Frimpong faces attempted murder and conspiracy charges, while Agyapomaa and Appiah are charged with conspiracy and abetment.

They were remanded by the Bibiani Circuit Court, presided over by Judge Frank Asiedu Nimako, to assist investigations.

The docket has been forwarded to the Attorney General’s Department for advice, ASP Yitamkey indicated.

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The attempted crime has provoked fury among residents, many suspecting ritual motives aimed at bolstering the pastor’s influence.

Crowds attempted to attack the suspects outside court, but police intervention prevented mob justice.

The Assembly Member for Ahyiresu, Yusuf Suleiman, has assured residents that justice will be pursued swiftly. 

From Kingsley E. Hope, Kumasi

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Creativity, innovation exhibited at AUCB

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Director-General of the National Sports Authority (NSA), Yaw Ampofo Ankrah assessing the work of some students
Director-General of the National Sports Authority (NSA), Yaw Ampofo Ankrah assessing the work of some students

The forecourt of the African University of Communications and Business (AUCB) in Accra came alive on Friday with colour, creativity and innovation, as Level 300 students transformed the space into a lively exhibition of ideas.

Under the theme “Building meaningful brands beyond the logo,” the students invited patrons into a world where ordinary products were reimagined through storytelling, design and purpose.

From scented candles to innovative food concepts, each stand told a unique story, one that went beyond aesthetics to capture identity, value and human connection.

For many of the students, the event was more than just an academic exercise; it was a moment to dream out loud.

Guided by their lecturer, Peter Wonders, they explored what it truly means to build a brand in today’s competitive world where trust, consistency and experience matter just as much as logos and slogans.

Chairman of the occasion, Nana Kum Gyata VI, in his remarks said a brand is what people say about you when you are not present.

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 At the end of the presentations, awards were presented to deserving groups with Vida Nyaneba emerging as the overall best branding student.

By Esinam Jemima Kuatsinu

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