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NSA olds Strategic Management Session on Deployment for Growth

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The National Service Authority (NSA) has held a high-level management session on Strategic Deployment as a Driver for National Service Growth at the Best Western Premier Hotel in Accra.

The meeting, which took place on Friday, brought together Regional and District Managers from across the country to deliberate on how deployment to Non-Subvented Organisations can drive growth for the Authority and increase its Internally Generated Funds (IGF).

Rationale

Speaking on the rationale behind the session, the Director-General of NSA, Mr. Felix Gyamfi, underscored the need for proper engagement and strategic deployment to enhance the financial standing of the Authority. 

He stressed that posting National Service Personnel (NSP) to Non-Subvented Organisations, which contribute 20% service charges to the NSA, is a key strategy to improve revenue generation and sustain operations.

 “I am very clear in my mind that this is the way to go. That way, we can generate a lot of money for the running of the Authority and, by extension, create an enabling environment for staff welfare to be realised,” he stated.

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Beyond revenue, the Director-General expressed concern over the inefficiencies in the current system, where some NSP are left idle under trees due to improper deployment, yet receive monthly allowances.

 “I believe this is a waste of time and expertise. The service year is meant to expose these personnel to a structured working environment that enhances their career experience in the job market,” he pointed out.

He called on NSA staff at all levels to demonstrate commitment in achieving the new strategic direction, emphasising that once an NSP is posted to a Non-Subvented Organisation, reposting should not be entertained.

 “This approach will not only increase our IGF but also reduce the financial burden on the government in paying allowances, thereby creating an enabling environment for improved staff welfare,” he outlined.

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Crucial step

The Deputy Director-General of NSA, Ruth Dela Seddoh applauded the initiative, describing it as a crucial step towards national growth. She called for support from all NSA staff to ensure the success of this new direction. 

“This is a great initiative, and we all need to align with it to drive national growth. Supporting this agenda will benefit NSP, NSA staff, stakeholders, and the nation as a whole,” she noted.

The session also featured a presentation by a consultant, Samuel Colley, who shared insights on how research into Non-Subvented Organisations can contribute to NSA’s growth. 

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He highlighted a major challenge where NSP originally posted to private entities often ends up elsewhere, leaving these companies with little or no personnel despite their willingness to absorb them.

 “From our research findings, some private entities have expressed frustration with NSA’s deployment system. I suggest that we engage them more effectively to ensure that the Authority generates significant revenue through service charges,” he stated.

The consultant stressed the need for pragmatic interventions to ensure that private sector engagement is effective and mutually beneficial.

During the interactive session, NSA District Directors from various regions shared their perspectives on how to achieve the new strategic targets.

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 They acknowledged the pressing need for more human resources, better motivation for staff, and adequate logistics, particularly vehicles, to facilitate engagement with private sector organisations. 

They opined that with improved resources, NSA could expand its revenue streams and explore alternative means of income generation.

Market Demands

For his part, the Director of Corporate Affairs, Armstrong Esaah, emphasised the need for greater awareness and education on market demands when it comes to deploying NSP. 

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He highlighted that understanding industry requirements is critical to achieving the set targets. “We need to inform university management about the specific demands of the job market. Fields like IT, Engineering, Sciences, and Architecture are in higher demand than traditional disciplines such as Arts and Marketing. Aligning NSP deployment with these market realities will enhance our efficiency and revenue generation,” he explained.

He urged NSA to take a more proactive approach in bridging the gap between academia and the job market.

The Director-General reassured staff members of his full support to ensure that NSA generates the needed IGF to boost staff morale and improve working conditions.

 “For me, I will fully support any good initiative that generates funds for the activities of the Authority. We should all come together to make this happen, and we will see how NSA will improve, “he assured. 

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He further stated that leveraging private sector deployment is a game-changer for NSA’s financial sustainability, saying, “The discussions reinforced the need for strategic partnerships, improved research, proactive engagement, and commitment from all NSA staff”.

He added that with a clear roadmap and collaborative efforts, the NSA is poised to transform its deployment strategy, ensuring that National Service Personnel gain valuable work experience, contribute meaningfully to national development, and boost the Authority’s revenue streams.

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Red is the colour!By Cookie Tee

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TODAY is Valentine’s Day, and red is the colour of the day. Red is considered a powerful colour, symbolising strength, courage, and passion.

Celebrities continue to slay in their red outfits, setting trends whenever they step out. From bold gowns to chic casual wear, red remains the ultimate statement for Valentine’s Day.

Some standout designs include:

Berla Mundi
  • Berla Mundi – Stunning in a floor-length red dress paired with matching heels, radiating elegance and confidence.
  • Celebrity street style – Casual yet eye-catching red ensembles, perfect for Valentine’s Day outings or social events.
  • Accessory highlights – Red bags, shoes, and hats add a pop of power to otherwise simple outfits.

Whether for a romantic date or a fun celebration with friends, red ensures you are seen and remembered. On this Valentine’s Day, embrace the colour of love, courage, and energy—it’s your time to shine.

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Wednesdays declared Fugu Day by Tourism Ministry

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TO promote Ghana’s cultural heritage, the Ministry of Tourism, Culture and Creative Arts has announced that government is encouraging Ghanaians to dedicate every Wednesday to the wearing of Fugu, also known as Batakari or smock, as part of efforts to promote the country’s cultural heritage.

In a correspondence dated February 10, 2026, the ministry explained that the initiative forms part of government’s broader commitment to preserve, promote and celebrate Ghana’s rich cultural identity.

It called on all Ghanaians, as well as friends of Ghana both at home and abroad, to take part by wearing fugu in its various designs and styles, together with its traditional accessories.

According to the ministry, the move is aimed at deepening national cultural awareness and strengthening the country’s sense of identity, while projecting Ghana’s heritage to the international community with pride.

The ministry further noted that the initiative is expected to bring social and economic benefits to the country.

It explained that increased use of fugu would support local weavers, designers, artisans and traders involved in the production and sale of the attire, while also creating more business and employment opportunities across the value chain.

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Government believes that the nationwide embrace of fugu will help strengthen national unity, boost the creative economy and serve as a strong symbol of Ghana’s cultural confidence and self expression.

The correspondence was signed by the Minister for Tourism, Culture and Creative Arts, Abla Dzifa Gomashie, who reaffirmed the ministry’s commitment to policies that promote Ghanaian culture and creative industries.

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