Entertainment
Maame Serwaa unveiled as new brand ambassador for McPhilix Foods
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Ghanaian actress, Maame Serwaa, known in private life as Clara Benson, has inked a deal to join Fiifi Coleman and Christiana Agyemang-Badu as brand ambassadors for McPhilix Foods.
The ambassadors are expected to play a crucial role in enhancing the company’s visibility and contribute to economic growth and job creation for the teeming youth.
In a short ceremony held at the East Legon office of the company last Friday, February 21, 2025, Maame Serwaa who signed a one-year deal expressed her appreciation for joining her other colleagues.
The actress added that as someone who likes and values excellence, she was honoured to join the Mcphilix family.
Against this backdrop, Maame Serwaa urged all her admirers to support the Mcphilix brand, adding that the day was an exciting one in her life.
On his part, Fiifi Coleman, who has worked with McPhilix for some time now as a brand ambassador, expressed his excitement at how their relationship has grown over the years and was optimistic that the new journey would be impactful.
He said together with other ambassadors they would ensure Ghanaians develop a strong admiration for Made In Ghana brands such as McPhilix.
Christiana Agyemang-Badu, also welcomed Maame Serwaa and promised to work together to achieve their target.
The Chief Executive Officer (CEO) of McPhilix Limited, on his part said, each ambassador brings a unique perspective and wealth of experience that aligns with their brand.
“Together, we will build a vibrant community around our brand, promoting economic growth, decent work, and sustainable living,” he added.
By Edem Mensah-Tsotorme
It was a night of intellect, eloquence and culture as contestants of the 2026 Miss Tourism Ghana took centre stage at the Coconut Grove Regency Hotel for the Debate and Culture Night last Saturday.
The event, which forms part of activities leading up to the grand finale, saw the ladies move beyond beauty to battle with ideas, facts and opinions on a topic critical to the tourism industry.
The contestants debated the topic: The Importance of Traditional and Digital Media on Promotion of Tourism.
For the debate, the contestants were grouped into two teams of four, each tasked with defending a side of the argument.
It was a fierce but respectful exchange. The team arguing for traditional media described it as the trust builder, emphasising its credibility, mass reach, and its power to tell in-depth, emotional stories through television documentaries, radio and newspaper features.
They argued that traditional media still shapes public opinion and influences policy decisions in the tourism sector.
On the other side, the proponents of digital media raised salient points about its unmatched advantages in the modern era.
They highlighted its global reach at low cost, its two-way interaction that allows tourists to share real experiences and reviews, its ability to target specific audiences, and its measurable results where clicks, views and bookings can be tracked.
After heated arguments and rebuttals, both teams arrived at a powerful consensus that drew applause from the audience.
They concluded that without traditional media, tourism promotion lacks credibility and depth, and without digital media, it lacks reach, engagement and sales.
The judges and patrons agreed that the debate underscored a crucial lesson for Ghana’s tourism drive: for a country blessed with rich cultural heritage, colourful festivals, historic forts and castles, diverse wildlife and pristine beaches, the winning formula lies in combining the storytelling power of traditional media with the viral power of digital media to attract both domestic and international tourists.
The night was not only about debate, as the contestants also dazzled in cultural wear, showcasing the beauty and diversity of Ghanaian culture.
By Edem Mensah-Tsotorme
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Veteran Ghanaian Actress Grace Nortey has reportedly passed away on Wednesday August 26, 2026.
According to reports she passed away at University of Ghana Medical Centre (UGMC) at age 89.
Born in 1937, she embarked on her acting journey in 1970, establishing herself as one of the pioneers of theatre and drama in Ghana.
Over four decades, Grace Nortey has been a consistent source of joy for Ghanaian TV audiences through her acting prowess.
A distinctive feature of Grace Nortey’s performances was her adept incorporation of the Ga language into her roles, adding an authentic touch to her portrayals.
Her acting journey kicked off with the 1985 release, “Nana Akoto,” and she went on to contribute to notable films such as “Sinking Sands,” “The Other Side of the Rich,” “Ties that Bind,” and “Beasts of No Nation,” where she shared the screen with Idris Elba, Fred Amugi, and Ama K. Abebrese.
She earned the Best Cameo Actress at the 2011 Ghana Movie Awards.
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You can now read the Ghanaian Times and The Spectator newspapers from the comfort of your device via TimesNewsPlus.
Join our WhatsApp Channel: https://whatsapp.com/channel/0029VbBElzjInlqHhl1aTU27
