Entertainment
Maame Serwaa unveiled as new brand ambassador for McPhilix Foods
Ghanaian actress, Maame Serwaa, known in private life as Clara Benson, has inked a deal to join Fiifi Coleman and Christiana Agyemang-Badu as brand ambassadors for McPhilix Foods.
The ambassadors are expected to play a crucial role in enhancing the company’s visibility and contribute to economic growth and job creation for the teeming youth.
In a short ceremony held at the East Legon office of the company last Friday, February 21, 2025, Maame Serwaa who signed a one-year deal expressed her appreciation for joining her other colleagues.
The actress added that as someone who likes and values excellence, she was honoured to join the Mcphilix family.
Against this backdrop, Maame Serwaa urged all her admirers to support the Mcphilix brand, adding that the day was an exciting one in her life.
On his part, Fiifi Coleman, who has worked with McPhilix for some time now as a brand ambassador, expressed his excitement at how their relationship has grown over the years and was optimistic that the new journey would be impactful.
He said together with other ambassadors they would ensure Ghanaians develop a strong admiration for Made In Ghana brands such as McPhilix.
Christiana Agyemang-Badu, also welcomed Maame Serwaa and promised to work together to achieve their target.
The Chief Executive Officer (CEO) of McPhilix Limited, on his part said, each ambassador brings a unique perspective and wealth of experience that aligns with their brand.
“Together, we will build a vibrant community around our brand, promoting economic growth, decent work, and sustainable living,” he added.
By Edem Mensah-Tsotorme
Organisers of the Telecel Ghana Music Awards 27 have announced “A Touch of Glitter as the official red carpet theme for this year’s ceremony.’’
In a statement issued on Thursday, April 16, Charterhouse indicated that the theme is designed to promote elegance and creativity while maintaining a refined fashion standard.
According to the organisers, the red carpet remains one of the most anticipated moments of the awards, offering artistes, celebrities, and guests the opportunity to express themselves through fashion while celebrating Ghanaian identity.
They explained that for this year’s edition, attendees are encouraged to include subtle elements of shimmer in their outfits.
This, they noted, can be done through fabric choices, embellishments, or accessories, with the focus on elegance rather than excess.
The statement added that the red carpet event will take place on May 9, 2026, at 7:06 pm, ahead of the main awards ceremony.
Head of Public Events and Communications at Charterhouse, Robert Klah, noted that the theme invites guests to explore creativity with sophistication while maintaining a polished appearance.
The organisers further assured that the event will continue to deliver a blend of music, fashion, and culture, making it a key highlight on Ghana’s entertainment calendar.
By Jacob Aggrey
The fourth edition of the fast-rising fashion and cultural event, the Slit and Kaba Festival, is set to take place on May 1 at the Legon City Mall in Accra.
Organised by Roots Africa, the festival aims to promote Ghanaian culture through the traditional Kaba and Slit outfit, known for its vibrant African prints and unique designs.
Speaking to The Spectator Agoro ahead of this year’s edition, dubbed “Old School Kaba and Slit Meets Batakari,” the Founder of Roots Africa, Mrs. Deborah Kabutey-Djisah, popularly known as Manye Korngo, said the event has gained significant popularity over the years and promised an even bigger experience this time around.
“The intention is to revive old-school fashion while celebrating our revered Fugu, also known as Batakari, which has gained massive exposure in recent times,” she stated.
“It is also an opportunity to showcase our culture and demonstrate to young people how fashion has evolved over the years,” she added.
She further called on vendors to come on board to display their products and services, noting that thousands of patrons are expected to attend the event.
“Don’t miss the chance to have your brand featured on our flyers, make incredible sales, and be part of an unforgettable experience,” she urged.
According to her, the previous edition was a great success, attracting patrons from across the country. Due to the growing interest, a larger venue had to be secured to accommodate the anticipated crowd.
“I’m expecting ten times more people than we had at last year’s festival,” she added.
