Entertainment
Miss Natural Beauty Ghana pageant launched
The Miss Natural Beauty Ghana pageant has been launched in Accra over the weekend with the aim to promote self-love, health and celebration of nature among women.
It is organised by Kente Business Journal, a media company based in Ghana and Seattle with the first event launched in 2023.
Pageant Director Madam Grace Ayishetu Hamidu-Musa said Miss Natural Beauty Africa was a competition that meant to challenge women, especially of African descent, to accept themselves to accept their natural being as they are.
Looking ahead, Ms. Musa shared the broader vision, “Our vision is to expand to all African countries and also include Africans living in the diaspora. We’re looking to a future where we can hold Miss Natural Beauty Nigeria, Miss Natural Beauty Kenya, Miss Natural Beauty South Africa, and many more. We believe that when you educate a woman, you educate a nation,”she explained
Aside the 2025 launch, organisers also unveiled the Miss Natural Beauty Africa magazine, a new platform that will share inspiring stories, beauty tips, and content around natural living and wellness.
Registration for the 2025 edition opened on May 30 and will close on July 31. Auditions will take place in August, and the main event will run through to December.
The grand finale is scheduled for December 28, aligning with Ghana’s “December in GH” season, which draws visitors from around the world.
By Linda Abrefi Wadie